NU - The Ultimate Partner Manager Library

The Ultimate Partner Manager Library

Don’t miss these

Type
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3
 minutes
Incentives: The Key to Activating Your Partner Ecosystem
by
Mauricio Rojas Hacker

Partner incentives play a crucial role in driving behavior within your ecosystem, and a solid partner program should include a wide variety of them.

Article
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5
 minutes
How I Present Partner Strategy to CxOs & the Board for Decacorns ($10B+) and a Unicorn ($3.8B)
Read article
by
First Last

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Article
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4
 minutes
Partnership Value Modeling
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by
First Last

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More resources

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Article
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4
 minutes
Partnership Value Modeling
Video
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54
 minutes
Data Sharing Best Practices: How to Talk with your B2B Tech Partners
Article
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3
 minutes
What’s an IPP—and (when) do you need one?
Article
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11
 minutes
How to Win Hearts and Minds in Partnerships
Video
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6
 minutes
How Do Partnerships Impact Higher Win Rates
Article
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6
 minutes
How to Engage Your Partners: The Critical Step Between Recruiting & Revenue
Article
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3
 minutes
How To Win Budget For Partner Tech
Article
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2
 minutes
Solving the biggest challenge: Starting with the right partners
Article
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8
 minutes
5 Ways to Align Customer Success Teams with Your Nearbound Strategy
Video
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43
 minutes
Howdy Partners #63 - Unveiling the playbook for GTM success - Matt Dornfeld
Video
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46
 minutes
Nearbound Podcast #145 - From the Vault:The Art of Channel Partnerships with Bobby Napiltonia
Article
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10
 minutes
The nearbound email template hub
Video
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30
 minutes
Howdy Partners #62 - The Nearbound Playbook: Proven Strategies for Success - Will Taylor & Isaac Morehouse
Video
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9
 minutes
How to Measure Partnerships ROI
Video
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44
 minutes
Nearbound Podcast #140- - Revenue Over Relationships: How to Make Money in Every Partnership - Rasheité Calhoun
File
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4
 minutes
Download the PartnerHacker Handbook
Video
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44
 minutes
Nearbound Podcast #133: Navigating Strategic Alliances - Xiaofei Zhang
Article
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5
 minutes
The ultimate KPI smackdown: Partner-sourced vs. partner-attached
Video
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27
 minutes
Howdy Partners #52: Building a Program with No Budget or Tools
Article
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4
 minutes
How to Be the Perfect Partner: An Agency Perspective
Video
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56
 minutes
Partner Attach: The great debate
Video
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15
 minutes
Nearbound Marketing #31: Three Nearbound Marketing Tactics to Start Using Now
Video
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53
 minutes
Friends with Benefits #16: How to do Dreamforce Right
Article
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25
 minutes
Best practices for co-selling with partners using nearbound
Article
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24
 minutes
Box’s Partnership Journey: Nearbound, Allbound, Glory-bound
Article
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14
 minutes
Getting Partnership Reporting Right
Article
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15
 minutes
How to Find the Right Integration Partnerships
Article
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3
 minutes
Diving Into the Co-Sell Orchestration Playbook
Article
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5
 minutes
The 3 I’s of nearbound in action
File
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0
 minutes
The Nearbound Sales Blueprint
File
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0
 minutes
The Nearbound Guide
Video
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33
 minutes
Nearbound Marketing #29: 3 Ways to Market with Your Community Members
Video
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30
 minutes
Howdy Partners #48: First 8 Months as a Channel Account Manager
Article
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8
 minutes
How to Talk to Your CEO About the Ecosystem
Video
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41
 minutes
Nearbound Marketing #28: 4 Steps to Execute Survey Co-Marketing
Video
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31
 minutes
Nearbound Marketing #27: Activating the Hidden Evangelists Within Your Company
Article
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8
 minutes
Nearbound marketing: A trust-driven path in the Who Economy
Video
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53
 minutes
Friends With Benefits #11: The Benefits of Community
Video
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28
 minutes
Howdy Partners #47: How to Use Intel, Intro, and Influence to Grow Your Pipeline
Video
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28
 minutes
Howdy Partners #45: The Journey to Partnership Success
Video
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34
 minutes
Nearbound Marketing #25: Go Past the 1st Date with Marketing Partners
Article
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9
 minutes
Preparing for your nearbound pitch
Article
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7
 minutes
3 Nearbound Use Cases You’ve Never Thought Of
Video
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33
 minutes
Nearbound Marketing #24: How Partners Made This Event Series More Efficient
Video
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53
 minutes
Friends With Benefits #04: Everybody Wins If The Customer Succeeds
Article
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4
 minutes
Prerequisites for Monetizing B2B SaaS Tech Partnerships
Video
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45
 minutes
Nearbound Podcast #115: From Go-To-Market To Go-To-Network
Video
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44
 minutes
Neabound Marketing #29: The 5 Phases of Nearbound Marketing (& Why You Need to Start Now)
Video
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61
 minutes
Nearbound Podcast #114: Increase Partner Engagement & Grow Partner Pipeline by 26%
Video
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44
 minutes
Nearbound Marketing #17: Forget Employee Advocacy (Do This Instead)
Video
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43
 minutes
Nearbound Podcast #113: The Four Lenses of Measuring Partner Impact
Video
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21
 minutes
Howdy Partners #34: Realistic Priority Setting
Article
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3
 minutes
The Partner Experience Weekly: How to Select an Account Mapping Solution
Video
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33
 minutes
Nearbound Marketing #15: New LinkedIn Ad Feature That Changes the Game (for Marketing with Employees)
Video
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37
 minutes
Nearbound Marketing #14: The Total Account Checklist (& Why You Need One)
Article
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7
 minutes
How to make agencies and tech partnerships work
Article
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5
 minutes
The Partner Experience Weekly: Getting Started with Partner Experience
Article
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7
 minutes
Promises Made, Promises Kept: How One VP Enhanced Sendoso's Partner Program
Article
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6
 minutes
Transforming Informal Channel Relationships Into Strategic Alliances
Video
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45
 minutes
Nearbound Marketing #13: 5 Steps to Webinars that Don't Suck
Video
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48
 minutes
Nearbound Podcast #108: How To Get Fired as a Partner Manager with Jared & Isaac
Video
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34
 minutes
Howdy Partners #30: Can ChatGPT Replace Us Partnership Folks?
Article
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4
 minutes
Prove the Value of Your Channel Program Using 7 Critical Metrics
Video
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32
 minutes
Nearbound Marketing #9: How to Leverage the Weirdos on Your Partnerships Team
Article
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21
 minutes
Howdy Partners #3: Ideal partner profile (IPP)
Article
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5
 minutes
The Partnering Reference Architecture: Managing Your CRM
Video
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26
 minutes
Nearbound Marketing #8: The 7-State Jeep Tour That was Partner-Powered
Video
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36
 minutes
Nearbound Podcast #104: When Sales and Partnerships Partner Up
Article
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7
 minutes
You Only Get One Shot At A First Impression: How To Ace Partner Onboarding
Article
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5
 minutes
What are nearbound leads and how to find them
Video
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23
 minutes
Howdy Partners #25: What is the 'SaaS Buying River'
Article
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11
 minutes
The Partner Experience Weekly: Account Mapping - 9-Box Strategic Plan
Article
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8
 minutes
How to earn the respect of your sales team in 60 Days
Video
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42
 minutes
Nearbound Podcast #101: From Seller to VP Sales to CEO — How to Partner Pill Your Sales Org
Article
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8
 minutes
The Partner Experience Weekly: Building CRM for Partnerships
Video
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41
 minutes
Nearbound Marketing #3: How to Use Events to Drive Your Marketing
Article
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8
 minutes
The Partner Experience Weekly: Salesforce List Views for Partnerships
Article
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1
 minutes
Filling the Critical Gap: How to Become Every Technology Platform's Favorite Partner
Video
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3
 minutes
Leveraging Nearbound Data in HubSpot
Article
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9
 minutes
The Partner Experience Weekly: Building a Partnership App in Salesforce CRM
Article
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7
 minutes
How to build a B2B affiliate program in seven steps
Article
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5
 minutes
Top tips for managing a successful B2B partnership
Article
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2
 minutes
Five Soft Skills You Need as a Partnerships Leader
Article
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10
 minutes
Partnership Success Checklist: How to Start the Year Strong
Article
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2
 minutes
Driving Deals Faster: A Nearbound GTM Strategy Amplifies Revenue
Article
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7
 minutes
Introduction to Partner Manager
Article
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6
 minutes
Building a Partnership Program That Works - with Donagh Kiernan
Article
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1
 minutes
Size Isn't Everything: How Small Programs Win Big Partners
Video
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60
 minutes
Nearbound Podcast #122: Category Design and Trust
Article
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3
 minutes
Sales Leadership and Partner Enablement: Part 3
Article
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2
 minutes
The growing importance of partner attach across the buying cycle
Video
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45
 minutes
Partnership Secrets: Enable Sales Teams and Hit Revenue Goals
Article
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6
 minutes
How to Guide: Partnership Alignment with Internal Stakeholders
Article
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45
 minutes
How to measure and attribute nearbound impact
Video
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48
 minutes
Nearbound Podcast #039: Dancing with Elephants — The Art of Strategic Partnering
Article
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6
 minutes
10 steps to develop a co-marketing strategy
Article
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6
 minutes
How Co-Selling & Co-Marketing Build Revenue
Article
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7
 minutes
3-step strategy for partnership managers
Video
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61
 minutes
Nearbound Podcast #022: Build, Buy, or Partner
Article
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7
 minutes
How to Learn the Partnerships Love Languages