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Prerequisites for Monetizing B2B SaaS Tech Partnerships
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This is the second article in a series that focuses on a quick list of prerequisites companies should consider before figuring out their monetization approach.

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Check the boxes first, monetize later

This quick list is perhaps the key foundational requirement for effectively moving forward with monetization. And it’s a waste of time to start monetization if you haven’t checked these boxes.  


In our next article, we’ll dig into the actual monetization models themselves, including:


  • Understanding the three buckets of tech partner monetization.
  • Understanding taxation, reciprocal, and mutuality models. 
  • The role of NRR and ARR.
  • The “stickiness” justification when monetizing tech partnerships.
  • Understanding universal success models.
  • The evolution of monetization models.

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