NU - The Ultimate Partner Manager Library

The Ultimate Partner Manager Library

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5
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How I Present Partner Strategy to CxOs & the Board for Decacorns ($10B+) and a Unicorn ($3.8B)
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by
Nelson Wang

Unlock executive alignment and optimize resource allocation with a proven 3-step partner strategy presentation process.

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4
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Partnership Value Modeling
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54
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Data Sharing Best Practices: How to Talk with your B2B Tech Partners
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Article
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3
 minutes
What’s an IPP—and (when) do you need one?
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11
 minutes
How to Win Hearts and Minds in Partnerships
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6
 minutes
How Do Partnerships Impact Higher Win Rates
Article
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6
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How to Engage Your Partners: The Critical Step Between Recruiting & Revenue
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3
 minutes
How To Win Budget For Partner Tech
Article
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2
 minutes
Solving the biggest challenge: Starting with the right partners
Video
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43
 minutes
Howdy Partners #63 - Unveiling the playbook for GTM success - Matt Dornfeld
Video
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46
 minutes
Nearbound Podcast #145 - From the Vault:The Art of Channel Partnerships with Bobby Napiltonia
Video
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30
 minutes
Howdy Partners #62 - The Nearbound Playbook: Proven Strategies for Success - Will Taylor & Isaac Morehouse
Article
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10
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The nearbound email template hub
Video
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9
 minutes
How to Measure Partnerships ROI
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44
 minutes
Nearbound Podcast #140- - Revenue Over Relationships: How to Make Money in Every Partnership - Rasheité Calhoun
eBook
Download the PartnerHacker Handbook
Video
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44
 minutes
Nearbound Podcast #133: Navigating Strategic Alliances - Xiaofei Zhang
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5
 minutes
The ultimate KPI smackdown: Partner-sourced vs. partner-attached
Video
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27
 minutes
Howdy Partners #52: Building a Program with No Budget or Tools
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4
 minutes
How to Be the Perfect Partner: An Agency Perspective
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56
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Partner Attach: The great debate
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15
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Nearbound Marketing #31: Three Nearbound Marketing Tactics to Start Using Now
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53
 minutes
Friends with Benefits #16: How to do Dreamforce Right
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15
 minutes
How to Find the Right Integration Partnerships
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14
 minutes
Getting Partnership Reporting Right
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25
 minutes
Best practices for co-selling with partners using nearbound
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3
 minutes
Diving Into the Co-Sell Orchestration Playbook
eBook
The Nearbound Guide
Video
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33
 minutes
Nearbound Marketing #29: 3 Ways to Market with Your Community Members
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30
 minutes
Howdy Partners #48: First 8 Months as a Channel Account Manager
Article
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8
 minutes
How to Talk to Your CEO About the Ecosystem
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41
 minutes
Nearbound Marketing #28: 4 Steps to Execute Survey Co-Marketing
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31
 minutes
Nearbound Marketing #27: Activating the Hidden Evangelists Within Your Company
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28
 minutes
Howdy Partners #47: How to Use Intel, Intro, and Influence to Grow Your Pipeline
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53
 minutes
Friends With Benefits #11: The Benefits of Community
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8
 minutes
Nearbound marketing: A trust-driven path in the Who Economy
Video
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28
 minutes
Howdy Partners #45: The Journey to Partnership Success
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34
 minutes
Nearbound Marketing #25: Go Past the 1st Date with Marketing Partners
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9
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Preparing for your nearbound pitch
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33
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Nearbound Marketing #24: How Partners Made This Event Series More Efficient
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7
 minutes
3 Nearbound Use Cases You’ve Never Thought Of
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53
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Friends With Benefits #04: Everybody Wins If The Customer Succeeds
Article
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4
 minutes
Prerequisites for Monetizing B2B SaaS Tech Partnerships
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44
 minutes
Neabound Marketing #29: The 5 Phases of Nearbound Marketing (& Why You Need to Start Now)
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61
 minutes
Nearbound Podcast #114: Increase Partner Engagement & Grow Partner Pipeline by 26%
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44
 minutes
Nearbound Marketing #17: Forget Employee Advocacy (Do This Instead)
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43
 minutes
Nearbound Podcast #113: The Four Lenses of Measuring Partner Impact
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21
 minutes
Howdy Partners #34: Realistic Priority Setting
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3
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The Partner Experience Weekly: How to Select an Account Mapping Solution
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33
 minutes
Nearbound Marketing #15: New LinkedIn Ad Feature That Changes the Game (for Marketing with Employees)
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37
 minutes
Nearbound Marketing #14: The Total Account Checklist (& Why You Need One)
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7
 minutes
How to make agencies and tech partnerships work
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5
 minutes
The Partner Experience Weekly: Getting Started with Partner Experience
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6
 minutes
Transforming Informal Channel Relationships Into Strategic Alliances
Video
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45
 minutes
Nearbound Marketing #13: 5 Steps to Webinars that Don't Suck
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48
 minutes
Nearbound Podcast #108: How To Get Fired as a Partner Manager with Jared & Isaac
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34
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Howdy Partners #30: Can ChatGPT Replace Us Partnership Folks?
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4
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Prove the Value of Your Channel Program Using 7 Critical Metrics
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32
 minutes
Nearbound Marketing #9: How to Leverage the Weirdos on Your Partnerships Team
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5
 minutes
The Partnering Reference Architecture: Managing Your CRM
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21
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Howdy Partners #3: Ideal partner profile (IPP)
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26
 minutes
Nearbound Marketing #8: The 7-State Jeep Tour That was Partner-Powered
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36
 minutes
Nearbound Podcast #104: When Sales and Partnerships Partner Up
Article
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7
 minutes
You Only Get One Shot At A First Impression: How To Ace Partner Onboarding
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23
 minutes
Howdy Partners #25: What is the 'SaaS Buying River'
Article
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11
 minutes
The Partner Experience Weekly: Account Mapping - 9-Box Strategic Plan
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42
 minutes
Nearbound Podcast #101: From Seller to VP Sales to CEO — How to Partner Pill Your Sales Org
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8
 minutes
The Partner Experience Weekly: Building CRM for Partnerships
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41
 minutes
Nearbound Marketing #3: How to Use Events to Drive Your Marketing
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8
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The Partner Experience Weekly: Salesforce List Views for Partnerships
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3
 minutes
Leveraging Nearbound Data in HubSpot
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1
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Filling the Critical Gap: How to Become Every Technology Platform's Favorite Partner
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9
 minutes
The Partner Experience Weekly: Building a Partnership App in Salesforce CRM
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7
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How to build a B2B affiliate program in seven steps
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5
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Top tips for managing a successful B2B partnership
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2
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Five Soft Skills You Need as a Partnerships Leader
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10
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Partnership Success Checklist: How to Start the Year Strong
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2
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Driving Deals Faster: A Nearbound GTM Strategy Amplifies Revenue
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7
 minutes
Introduction to Partner Manager
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6
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Building a Partnership Program That Works - with Donagh Kiernan
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1
 minutes
Size Isn't Everything: How Small Programs Win Big Partners
Video
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60
 minutes
Nearbound Podcast #122: Category Design and Trust
Article
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3
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Sales Leadership and Partner Enablement: Part 3
Article
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2
 minutes
The growing importance of partner attach across the buying cycle
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45
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Partnership Secrets: Enable Sales Teams and Hit Revenue Goals
Article
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45
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How to measure and attribute nearbound impact
Video
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48
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Nearbound Podcast #039: Dancing with Elephants — The Art of Strategic Partnering
Article
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6
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10 steps to develop a co-marketing strategy
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6
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How Co-Selling & Co-Marketing Build Revenue
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7
 minutes
3-step strategy for partnership managers
Video
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61
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Nearbound Podcast #022: Build, Buy, or Partner
Article
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7
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How to Learn the Partnerships Love Languages
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5
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Growth Hack: Where to Find your First Partner
Video
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49
 minutes
Nearbound Podcast #004: Secrets of Partner Enablement & Marketing
Video
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44
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Nearbound Podcast #001: Landing your first Sumo
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8
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Using Nearbound Data to Expand Into New Markets
Article
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6
 minutes
Turning Online Events Into a Business Machine
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1
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The Crawl, Walk, Run Strategy
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9
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Sales Leadership and Partner Enablement: Part 2
Article
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9
 minutes
Partnerships and Contracts: How to Navigate the Legal Jungle
Article
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2
 minutes
One major lesson in building partnerships from zero to $150M+ ARR
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3
 minutes
Meet your new partnerships mentor
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5
 minutes
How to Roll Out an Integration the Right Way: the G2 and ZoomInfo Story

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