Article
|
7
 minutes
How CoPort Launched their PLM Platform with the Help of ELG
Article
|
6
 minutes
Accelerate innovation and market reach: Why data sharing is a game-changer for ISVs
Article
|
4
 minutes
Your GTM motion isn’t dead — it’s just not partner-led
Article
|
6
 minutes
Let's save your deal, one intro at a time
Article
|
6
 minutes
How Document Crunch used ELG and Crossbeam to achieve 85% of their pipeline goal — and stay on track for 100%
Video
|
28
 minutes
Maximizing Crossbeam: Master Salesforce Reports & Dashboards
Article
|
5
 minutes
How BEMO boosted meetings by 900% using Clay, Crossbeam, HubSpot, and Ecosystem-Led Growth
Article
|
4
 minutes
5 ways to leverage the your partner’s influence and trust
Article
|
3
 minutes
ELG Insider Daily #694: Ditch drag for drive
Article
|
3
 minutes
ELG Insider Daily #693: Turn data into dollars
Article
|
3
 minutes
ELG Insider Daily #692: ELG isn’t just B2B
Article
|
3
 minutes
ELG Insider Daily #691: Stop chasing revenue alone
Article
|
4
 minutes
New data: Involving partners in deals increases win rate for nearly every ecosystem size and type
Article
|
3
 minutes
ELG Insider Daily #689: Lean into your winning niche
Article
|
3
 minutes
ELG Insider Daily #687: The email inbox that ate my productivity 🎃
eBook
Template: Impact of integration tracker
eBook
Template: Tracking your tech ecosystem's impact on churn
eBook
Template: Warm intro emails
eBook
Template: Tech integrations by partner
eBook
Template: Partner tiering checklist
eBook
Template: Partner onboarding workbook template
eBook
Template: Integration questionnaire
eBook
Template: Integration announcement
eBook
Template: Co-marketing checklist
Article
|
3
 minutes
ELG Insider Daily #686: AI is a partner’s partner
Video
|
50
 minutes
Uncovering the Crossbeam Ecosystem Revenue Platform
Article
|
3
 minutes
ELG Insider Daily #685: 43% of buyers don’t want a rep…
Article
|
3
 minutes
ELG Insider Daily #683: How to put your buyer in the driver’s seat
Article
|
4
 minutes
Follow the network: Your path to market expansion
Article
|
4
 minutes
Following to lead: How to win buyer-driven deals
Video
|
 minutes
ARReasons to pay for Crossbeam
Article
|
3
 minutes
ELG Insider Daily #681: The 5S framework is not just for marketing
Article
|
3
 minutes
Incentives: The Key to Activating Your Partner Ecosystem
Article
|
3
 minutes
ELG Insider Daily #680: A lush forest of opportunity
Article
|
4
 minutes
ELG Insider Daily #676: What it really means to scale
Article
|
4
 minutes
ELG Insider #678: The 4 +1 pillars that hold up your partner ecosystem
Article
|
6
 minutes
5 ways to leverage ecosystem data
Article
|
3
 minutes
ELG Insider #677: In business, context is everything
Article
|
1
 minutes
What's better than an open opportunity? 1.6 million of them
Article
|
5
 minutes
ELG Insider #661: Step aside, spreadsheets
Article
|
3
 minutes
ELG Insider Daily #674: Help write the new GTM playbook
Article
|
3
 minutes
ELG Insider Daily #673: I just want to sell, sell, sell
Article
|
3
 minutes
ELG Insider Daily #671: 7 tactics to turn partnerships into pipeline
Article
|
4
 minutes
How to scale your reselling program
Article
|
4
 minutes
ELG Insider Daily #670: Trust the process
Article
|
4
 minutes
ELG Insider Daily #669: The foundation of a $1B partnership program
Article
|
3
 minutes
ELG Insider Daily #668: This is what great sales leaders are made of
Article
|
3
 minutes
ELG Insider Daily #667: When less is more in your partner ecosystem
Article
|
3
 minutes
Good partner managers/ bad partner managers
Article
|
3
 minutes
Good sales leader / bad sales leader
Article
|
3
 minutes
ELG Insider Daily #666: How much power do numbers really have?
Article
|
4
 minutes
ELG Insider Daily #665: Fix your GTM problem
Article
|
4
 minutes
ELG Insider Daily #664: Meet the fresh new ELG Insider
Article
|
4
 minutes
ELG Insider Daily #663: Every GTM motion is a fact-finding mission
Article
|
5
 minutes
How I Present Partner Strategy to CxOs & the Board for Decacorns ($10B+) and a Unicorn ($3.8B)
Article
|
4
 minutes
ELG Insider Daily #662: When your own GTM team is your ICP
Article
|
3
 minutes
ELG Insider Daily #660: Decode your deal
Article
|
3
 minutes
ELG Insider #658: The new high-performing seller
Article
|
4
 minutes
ELG Insider Daily #651: Use this easy account mapping win for customer retention
Article
|
6
 minutes
Maximize your existing accounts: 3 proven ways to boost revenue
Article
|
4
 minutes
ELG Insider #657: Who is the MVP of your GTM motion?
Article
|
4
 minutes
ELG Insider #656: Money, money, money, must be funny
Article
|
4
 minutes
ELG Insider #655: How to develop a top skill of the best sellers
Article
|
6
 minutes
How FullStory increased client retention using Ecosystem-Led Growth tactics
Article
|
5
 minutes
ELG Insider #654: What sets high-performing sales teams apart
Article
|
6
 minutes
ELG Insider #653: Curiosity killed the cat?
Article
|
3
 minutes
ELG Insider #652: Cheers to outreach success
Article
|
4
 minutes
ELG Idols: Meet the enterprise sales veteran who turned commercetools’ ecosystem into a revenue machine
Article
|
7
 minutes
How to Win with Partner Marketing
Article
|
1
 minutes
Nearbound.com is now ELG Insider!
Article
|
4
 minutes
ELG Insider Daily #650: How to boost your Ecosystem-Led Customer Success wins
Article
|
5
 minutes
ELG Insider Daily #649: ELG for and by marketers
Article
|
3
 minutes
ELG Insider Daily #648: The Google + HubSpot story
Article
|
4
 minutes
ELG Insider Daily #646: EQLs, the gifts that keep on giving
Article
|
5
 minutes
What can B2B SaaS companies learn about Ecosystem-Led Growth from a solo entrepreneur?
Article
|
4
 minutes
ELG Insider Daily #645: Where is the AI in ELG?
Article
|
3
 minutes
ELG Insider Daily #644: Three easy ELG plays
Article
|
3
 minutes
ELG Insider Daily #642: Make the money follow you
Article
|
5
 minutes
When sales and partnerships partner up
Article
|
3
 minutes
ELG Insider Daily #640: Do not let anybody ghost you
Article
|
4
 minutes
ELG Insider Daily #639: Do not be an ordinary seller, instead do this!
Article
|
4
 minutes
ELG Insider Daily #638: The secret to customer retention
Article
|
4
 minutes
ELG Insider Daily #636: Speed up deals with this warm intro email template
Article
|
3
 minutes
ELG Insider Daily #635: How to Make the Right Noise at INBOUND
Article
|
4
 minutes
ELG Insider Daily #632: To win in sales, Always Be Collaborating
Article
|
4
 minutes
ELG Insider Daily #631: How to turn frenemies into power partners
Article
|
8
 minutes
Everything you need to know to build a reseller program
Article
|
6
 minutes
Every Stat We Have That Proves The Value Of Partnerships
Article
|
5
 minutes
ELG Insider Daily #630: Give your prospects the gift of time
Article
|
5
 minutes
ELG Insider Daily #628: Boost integration adoption by knowing your customers tech stack
Article
|
4
 minutes
ELG Insider Daily #627: 3 tips to master co-selling with partners
Article
|
4
 minutes
ELG Insider Daily #623: Cold email is not dead, it is just not partner-led
Article
|
4
 minutes
ELG Insider Daily #626: Shorten your enterprise sales cycles by 44%
Article
|
3
 minutes
ELG Insider Daily #625: The sales vet who turned an ecosystem into a revenue machine
Video
|
50
 minutes
The Crossbeam x Reveal merger: Watch Bob Moore and Simon Bouchez give the inside scoop
Article
|
5
 minutes
The story behind the merger: A recap from ELG Con London
Article
|
3
 minutes
ELG Insider Daily #622: To the infinity and beyond of channel partners
Article
|
3
 minutes
ELG Insider Daily #621: Focus on market trends, not just on product demand
Article
|
3
 minutes
ELG Insider Daily #620: How Cloud GTM is Transforming Legacy Partnerships
Article
|
2
 minutes
ELG Insider Daily #619: The GTM Attribution Conundrum
NU - The Ultimate Partner Manager Library

The Ultimate Partner Manager Library

Don’t miss these

Article
|
3
 minutes
Incentives: The Key to Activating Your Partner Ecosystem
Read article
by
Mauricio Rojas Hacker

Partner incentives play a crucial role in driving behavior within your ecosystem, and a solid partner program should include a wide variety of them.

Article
|
5
 minutes
How I Present Partner Strategy to CxOs & the Board for Decacorns ($10B+) and a Unicorn ($3.8B)
Read article
by
First Last

Lorem ipsum

Article
|
4
 minutes
Partnership Value Modeling
Read article
by
First Last

Lorem ipsum

More resources

No items found.
Video
|
54
 minutes
Data Sharing Best Practices: How to Talk with your B2B Tech Partners
Article
|
3
 minutes
What’s an IPP—and (when) do you need one?
Article
|
11
 minutes
How to Win Hearts and Minds in Partnerships
Video
|
6
 minutes
How Do Partnerships Impact Higher Win Rates
Article
|
6
 minutes
How to Engage Your Partners: The Critical Step Between Recruiting & Revenue
Article
|
3
 minutes
How To Win Budget For Partner Tech
Article
|
2
 minutes
Solving the biggest challenge: Starting with the right partners
Video
|
43
 minutes
Howdy Partners #63 - Unveiling the playbook for GTM success - Matt Dornfeld
Article
|
8
 minutes
5 Ways to Align Customer Success Teams with Your Nearbound Strategy
Video
|
46
 minutes
Nearbound Podcast #145 - From the Vault:The Art of Channel Partnerships with Bobby Napiltonia
Video
|
30
 minutes
Howdy Partners #62 - The Nearbound Playbook: Proven Strategies for Success - Will Taylor & Isaac Morehouse
Article
|
10
 minutes
The nearbound email template hub
Video
|
9
 minutes
How to Measure Partnerships ROI
Video
|
44
 minutes
Nearbound Podcast #140- - Revenue Over Relationships: How to Make Money in Every Partnership - Rasheité Calhoun
eBook
Download the PartnerHacker Handbook
Video
|
44
 minutes
Nearbound Podcast #133: Navigating Strategic Alliances - Xiaofei Zhang
Article
|
5
 minutes
The ultimate KPI smackdown: Partner-sourced vs. partner-attached
Video
|
27
 minutes
Howdy Partners #52: Building a Program with No Budget or Tools
Article
|
4
 minutes
How to Be the Perfect Partner: An Agency Perspective
Video
|
56
 minutes
Partner Attach: The great debate
Video
|
15
 minutes
Nearbound Marketing #31: Three Nearbound Marketing Tactics to Start Using Now
Video
|
53
 minutes
Friends with Benefits #16: How to do Dreamforce Right
Article
|
15
 minutes
How to Find the Right Integration Partnerships
Article
|
14
 minutes
Getting Partnership Reporting Right
Article
|
25
 minutes
Best practices for co-selling with partners using nearbound
Article
|
3
 minutes
Diving Into the Co-Sell Orchestration Playbook
eBook
The Nearbound Guide
Video
|
33
 minutes
Nearbound Marketing #29: 3 Ways to Market with Your Community Members
Video
|
30
 minutes
Howdy Partners #48: First 8 Months as a Channel Account Manager
Article
|
8
 minutes
How to Talk to Your CEO About the Ecosystem
Video
|
41
 minutes
Nearbound Marketing #28: 4 Steps to Execute Survey Co-Marketing
Video
|
31
 minutes
Nearbound Marketing #27: Activating the Hidden Evangelists Within Your Company
Video
|
28
 minutes
Howdy Partners #47: How to Use Intel, Intro, and Influence to Grow Your Pipeline
Video
|
53
 minutes
Friends With Benefits #11: The Benefits of Community
Article
|
8
 minutes
Nearbound marketing: A trust-driven path in the Who Economy
Video
|
28
 minutes
Howdy Partners #45: The Journey to Partnership Success
Video
|
34
 minutes
Nearbound Marketing #25: Go Past the 1st Date with Marketing Partners
Article
|
9
 minutes
Preparing for your nearbound pitch
Video
|
33
 minutes
Nearbound Marketing #24: How Partners Made This Event Series More Efficient
Article
|
7
 minutes
3 Nearbound Use Cases You’ve Never Thought Of
Video
|
53
 minutes
Friends With Benefits #04: Everybody Wins If The Customer Succeeds
Article
|
4
 minutes
Prerequisites for Monetizing B2B SaaS Tech Partnerships
Video
|
44
 minutes
Neabound Marketing #29: The 5 Phases of Nearbound Marketing (& Why You Need to Start Now)
Video
|
61
 minutes
Nearbound Podcast #114: Increase Partner Engagement & Grow Partner Pipeline by 26%
Video
|
44
 minutes
Nearbound Marketing #17: Forget Employee Advocacy (Do This Instead)
Video
|
43
 minutes
Nearbound Podcast #113: The Four Lenses of Measuring Partner Impact
Video
|
21
 minutes
Howdy Partners #34: Realistic Priority Setting
Article
|
3
 minutes
The Partner Experience Weekly: How to Select an Account Mapping Solution
Video
|
33
 minutes
Nearbound Marketing #15: New LinkedIn Ad Feature That Changes the Game (for Marketing with Employees)
Video
|
37
 minutes
Nearbound Marketing #14: The Total Account Checklist (& Why You Need One)
Article
|
7
 minutes
How to make agencies and tech partnerships work
Article
|
5
 minutes
The Partner Experience Weekly: Getting Started with Partner Experience
Article
|
6
 minutes
Transforming Informal Channel Relationships Into Strategic Alliances
Article
|
7
 minutes
Promises Made, Promises Kept: How One VP Enhanced Sendoso's Partner Program
Video
|
45
 minutes
Nearbound Marketing #13: 5 Steps to Webinars that Don't Suck
Video
|
48
 minutes
Nearbound Podcast #108: How To Get Fired as a Partner Manager with Jared & Isaac
Video
|
34
 minutes
Howdy Partners #30: Can ChatGPT Replace Us Partnership Folks?
Article
|
4
 minutes
Prove the Value of Your Channel Program Using 7 Critical Metrics
Video
|
32
 minutes
Nearbound Marketing #9: How to Leverage the Weirdos on Your Partnerships Team
Article
|
5
 minutes
The Partnering Reference Architecture: Managing Your CRM
Article
|
21
 minutes
Howdy Partners #3: Ideal partner profile (IPP)
Video
|
26
 minutes
Nearbound Marketing #8: The 7-State Jeep Tour That was Partner-Powered
Video
|
36
 minutes
Nearbound Podcast #104: When Sales and Partnerships Partner Up
Article
|
7
 minutes
You Only Get One Shot At A First Impression: How To Ace Partner Onboarding
Video
|
23
 minutes
Howdy Partners #25: What is the 'SaaS Buying River'
Article
|
11
 minutes
The Partner Experience Weekly: Account Mapping - 9-Box Strategic Plan
Video
|
42
 minutes
Nearbound Podcast #101: From Seller to VP Sales to CEO — How to Partner Pill Your Sales Org
Article
|
8
 minutes
The Partner Experience Weekly: Building CRM for Partnerships
Video
|
41
 minutes
Nearbound Marketing #3: How to Use Events to Drive Your Marketing
Article
|
8
 minutes
The Partner Experience Weekly: Salesforce List Views for Partnerships
Video
|
3
 minutes
Leveraging Nearbound Data in HubSpot
Article
|
1
 minutes
Filling the Critical Gap: How to Become Every Technology Platform's Favorite Partner
Article
|
9
 minutes
The Partner Experience Weekly: Building a Partnership App in Salesforce CRM
Article
|
7
 minutes
How to build a B2B affiliate program in seven steps
Article
|
5
 minutes
Top tips for managing a successful B2B partnership
Article
|
2
 minutes
Five Soft Skills You Need as a Partnerships Leader
Article
|
10
 minutes
Partnership Success Checklist: How to Start the Year Strong
Article
|
2
 minutes
Driving Deals Faster: A Nearbound GTM Strategy Amplifies Revenue
Article
|
7
 minutes
Introduction to Partner Manager
Article
|
6
 minutes
Building a Partnership Program That Works - with Donagh Kiernan
Article
|
1
 minutes
Size Isn't Everything: How Small Programs Win Big Partners
Video
|
60
 minutes
Nearbound Podcast #122: Category Design and Trust
Article
|
3
 minutes
Sales Leadership and Partner Enablement: Part 3
Article
|
2
 minutes
The growing importance of partner attach across the buying cycle
Video
|
45
 minutes
Partnership Secrets: Enable Sales Teams and Hit Revenue Goals
Article
|
45
 minutes
How to measure and attribute nearbound impact
Video
|
48
 minutes
Nearbound Podcast #039: Dancing with Elephants — The Art of Strategic Partnering
Article
|
6
 minutes
10 steps to develop a co-marketing strategy
Article
|
6
 minutes
How Co-Selling & Co-Marketing Build Revenue
Article
|
7
 minutes
3-step strategy for partnership managers
Video
|
61
 minutes
Nearbound Podcast #022: Build, Buy, or Partner
Article
|
7
 minutes
How to Learn the Partnerships Love Languages
Article
|
5
 minutes
Growth Hack: Where to Find your First Partner
Video
|
49
 minutes
Nearbound Podcast #004: Secrets of Partner Enablement & Marketing
Video
|
44
 minutes
Nearbound Podcast #001: Landing your first Sumo
Article
|
8
 minutes
Using Nearbound Data to Expand Into New Markets
Article
|
6
 minutes
Turning Online Events Into a Business Machine
Article
|
1
 minutes
The Crawl, Walk, Run Strategy
Article
|
9
 minutes
Sales Leadership and Partner Enablement: Part 2
Article
|
9
 minutes
Partnerships and Contracts: How to Navigate the Legal Jungle