Article
|
7
 minutes
How to Learn the Partnerships Love Languages
Article
|
11
 minutes
The 9-step partner impact score methodology for strategic co-selling with partners
Video
|
7
 minutes
Catherine Brodigan: Effective Co-Selling* (*because you have no other choice) | Supernode 2023
eBook
State of the Partner Ecosystem 2021
Article
|
1
 minutes
Your Slack Connect channels: Now powered by Crossbeam
Video
|
2
 minutes
Demystifying Partnership KPIs: Know What to Measure & When
Article
|
4
 minutes
10 Facts You Oughta Know if You Work in B2B Partnerships
Article
|
9
 minutes
20 Integrations and Chrome Extensions for Partner Managers
Article
|
21
 minutes
An Inside Look Into Google and HubSpot’s GTM Strategy for Their Ads Integration
Article
|
12
 minutes
We Mapped the Career Paths of 6 Women in Partnerships
Article
|
5
 minutes
How Sendcloud Achieved an 80% Increase in New Leads Sourced From Partners Using Reveal
Article
|
9
 minutes
WP Engine Used This 7-Stage “Bow-Tie” Funnel to Increase Agency Partners by 50%
Video
|
45
 minutes
Nearbound Podcast #013: David and Goliath — Partnering Up With the Big CO's
Article
|
4
 minutes
9 micro co-marketing motions for warming up a partnership
Article
|
6
 minutes
ELG and the revenue team: How to break down silos so every GTM function wins
Article
|
12
 minutes
Your Partner Vetting Checklist: 7 Questions to Ask Yourself Before Signing an Agreement
Article
|
7
 minutes
Standout traits for a great partner case study (with examples)
Article
|
5
 minutes
The 7 Filters You Need for Your Agency Partner Directory
Article
|
5
 minutes
Growth Hack: Where to Find your First Partner
Article
|
8
 minutes
The Enablement Program That Can Help You Boost Agency Partner Retention by 70%
Article
|
10
 minutes
Advanced Crossbeam: Too Many CRMs? Here’s How to Sort it All Out.
Article
|
2
 minutes
ActiveCampaign’s Co-Marketing Playbook for Getting the #1 Spot in Salesforce’s AppExchange
Article
|
4
 minutes
Your Partnerships Team Should Report to Marketing
Article
|
7
 minutes
The co-marketing flip: Get strategic with your partner marketing six months into the partnership
Video
|
9
 minutes
Friends With Benefits #8: Good Things Come to Good People
Article
|
5
 minutes
Get Off the Partner Enablement Treadmill
Article
|
9
 minutes
How alliances can leverage their channel partners to go to market with their integrated solution
Video
|
53
 minutes
Nearbound Podcast #010: Creating Categories and Partner Ecosystems
Article
|
6
 minutes
You should train your sales team to be tech stack experts
Article
|
3
 minutes
Your Product-First Partnerships Team Should Report Directly to the CEO
Video
|
7
 minutes
How to Activate Ecosystem Insights with Reports and Dashboards in Salesforce | Connector Summit 2022
Article
|
7
 minutes
Your Partnerships Team Should Report to Sales (At First)
Video
|
49
 minutes
Nearbound Podcast #004: Secrets of Partner Enablement & Marketing
Video
|
44
 minutes
Nearbound Podcast #001: Landing your first Sumo
Video
|
50
 minutes
Nearbound Podcast #003: Building API ecosystems, Stripe & Notion
Article
|
7
 minutes
AEs are leveraging ecosystem-led sales to close deals 46% faster
Article
|
13
 minutes
Source, Decide, Execute: Your Framework For a Successful Partner Program
Video
|
3
 minutes
Cristina Flaschen: Proving the ROI of partnerships | Supernode Conference 2022
Article
|
10
 minutes
How to Approach an Unequal SaaS Partnership (Without Being a Jerk or a Pushover)
Article
|
9
 minutes
Partnerships 101: How to organize and execute an online event with your partners
Article
|
8
 minutes
Your SaaS Partnership Has Stalled. Now What?
Article
|
2
 minutes
How to contribute millions in sales pipeline via warm intros and the "fast follow"
Article
|
2
 minutes
4 Leadership Lessons We Learned at Our First Happy Hour
Article
|
5
 minutes
Okay, So It’s a Down Market. Now What?
eBook
2020 State of the Partner Ecosystem Report
Article
|
7
 minutes
5 Lessons on Hyper-Growth Partnerships We Can Learn From Slack
Article
|
15
 minutes
Partnerships 101: How to Launch a Tech Partnership Program
Article
|
5
 minutes
There are 270+ job titles in partnerships. Why?
Article
|
5
 minutes
My $2.6 Billion Ecosystem Fail
Article
|
3
 minutes
Your Brain on Story
Article
|
2
 minutes
Why Identifying Ideal Partners is Key for Partner Program Success
Article
|
3
 minutes
When to Hire Your First Partnerships or BD Leader
Article
|
2
 minutes
What's in a Vibe?
Article
|
5
 minutes
Want to meet quota? Befriend your partner team
Article
|
8
 minutes
Using Nearbound Data to Expand Into New Markets
Article
|
6
 minutes
Turning Online Events Into a Business Machine
Article
|
7
 minutes
The subtle art of a warm intro: How to set your sales team up for success
Article
|
3
 minutes
The Three Pillars of Partnership Success
Article
|
1
 minutes
The PartnerHacker Handbook
Article
|
9
 minutes
The Partner Experience Weekly: Partner Experience is Shifting
Article
|
9
 minutes
The Partner Experience Weekly: My Dream State - Partner Tech
Article
|
5
 minutes
The Next Bestselling GTM Book Has Arrived
Article
|
8
 minutes
The Nearbound Marketing Blueprint: Key Plays
Article
|
8
 minutes
The community mindset: How building a customer community empowers partnerships
Article
|
1
 minutes
The Crawl, Walk, Run Strategy
Article
|
11
 minutes
The Case for Investing in Partner Operations
Article
|
5
 minutes
The case for a co-marketing-first approach
Article
|
5
 minutes
The anatomy of a partnership: A partner lead versus a cold lead
Article
|
8
 minutes
Sunday Stories: Trust at Scale — Bringing Influence to the B2B Journey
Article
|
15
 minutes
Tech Ecosystem Maturity: Are You Influencing Your Company’s Product/Feature Roadmap?
Article
|
5
 minutes
Tech ecosystem maturity: 4 ways most partner programs fall short
Article
|
9
 minutes
Target the Right Leads at the Right Time: A Recap of the Happy Customers Festival
Article
|
5
 minutes
Sunday Stories: Turning Support Request Lead into Service Partner Gold
Article
|
6
 minutes
Sunday Stories: Empowering Agencies to Sell SaaS
Article
|
2
 minutes
Stand Up Your Co-Sell Orchestration Playbook
Article
|
9
 minutes
Sales Leadership and Partner Enablement: Part 2
Article
|
9
 minutes
Partnerships and Contracts: How to Navigate the Legal Jungle
Article
|
20
 minutes
Partnerships 101: What is a System Integrator (SI), and Should You Partner With One?
Article
|
2
 minutes
PartnerHacker Merges with Reveal to Bring Nearbound to the Market
Article
|
2
 minutes
One major lesson in building partnerships from zero to $150M+ ARR
Article
|
10
 minutes
Oneflow sees a 190% surge in created opportunities after beginning two-way data sharing with HubSpot
Article
|
6
 minutes
nearbound.com Editorial Guidelines
Article
|
2
 minutes
Nearbound Weekend 11/25: Matthew McConaughey's nearbound advice
Article
|
1
 minutes
Nearbound Weekend 07/15: Insights from 100+ conversations with partner
Article
|
1
 minutes
Nearbound Weekend 11/18: A BIG thank you 🙏
Article
|
2
 minutes
Nearbound Weekend 06/10: Great GTM never beats a great ecosystem
Article
|
3
 minutes
Nearbound Weekend 05/25: Network Effects are Everywhere in the Nearbound Era
Article
|
2
 minutes
Nearbound Weekend 05/20: A tectonic shift is upon us
Article
|
1
 minutes
Nearbound Weekend 04/29: Retention is the new acquisition
Article
|
3
 minutes
Nearbound Weekend 05/11: What Prisoner's Dilemma Teaches Us About Partnerships
Article
|
7
 minutes
Nearbound Weekend 04/20: How Commsor Took Over LinkedIn With 1.2 Million Impressions In Less Than 48 Hours (A Masterclass In Nearbound Marketing)
Article
|
3
 minutes
Nearbound Weekend 04/15: Partner Up With A Partner Pro
Article
|
2
 minutes
Nearbound Weekend 04/08: Nearbound Isn't Just For Partner People
Article
|
7
 minutes
Nearbound Trends for 2024
Article
|
3
 minutes
Nearbound Weekend 01/27: Finally Explaining The Difference: Nearbound VS. Partnerships
Article
|
14
 minutes
Nearbound Ops: Leveraging Nearbound Data and Operations to Optimize Revenue
Article
|
3
 minutes
Nearbound Daily #588: 💰 High Versus Low ROI Partnering
Article
|
6
 minutes
Nearbound Daily #567: How Partner Pros Can Help Marketing Close the Content Gap
Article
|
4
 minutes
Nearbound Daily #558: How Apollo's Affiliate Program Saw A 576% Jump In Revenue
Article
|
6
 minutes
Nearbound Daily #552: Good Morning, Ecosystem ☀️
ELG Success Stories

Discover inspiring customer stories and executive profiles, showcasing ELG champions through interviews. Focused on people, teams, and data-driven implementations

Don’t miss these

Article
|
7
 minutes
How CoPort Launched their PLM Platform with the Help of ELG
Read article
by
Danny Porter

Discover how CoPort launched its Partnership Lifecycle Management (PLM) platform with the power of Ecosystem-Led Growth (ELG). Learn how Danny Porter leveraged ecosystem data, feedback, and strategic partnerships to build CoPort, help clients 3x their ARR, and revolutionize partnership management.

Article
|
6
 minutes
How Document Crunch used ELG and Crossbeam to achieve 85% of their pipeline goal — and stay on track for 100%
Read article
by
First Last

Lorem ipsum

Article
|
5
 minutes
How BEMO boosted meetings by 900% using Clay, Crossbeam, HubSpot, and Ecosystem-Led Growth
Read article
by
First Last

Lorem ipsum

More resources

No items found.
Article
|
6
 minutes
How FullStory increased client retention using Ecosystem-Led Growth tactics
Article
|
4
 minutes
ELG Idols: Meet the enterprise sales veteran who turned commercetools’ ecosystem into a revenue machine
Article
|
3
 minutes
ELG Idols: A channel sales leader’s 10 lessons for SaaS orgs transitioning to partner implementations
Article
|
8
 minutes
How Fivetran powers its Ecosystem-Led Sales with data
Article
|
5
 minutes
Meet the RevOps-turned-partnerships leader who transformed LeanData's sales and attribution processes
Article
|
8
 minutes
How Kolleno reduced their time to close by 50% with Ecosystem-Led Growth
Article
|
4
 minutes
How a sales leader and a head of partnerships get buy-in and drive results across Netskope’s revenue org
Article
|
4
 minutes
This CRO uses ELG to increase ARPU by 23% and reduce churn to nearly zero
Article
|
12
 minutes
How this PM used nearbound GTM and Reveal to revamp Reachdesk's partner program
Article
|
24
 minutes
Box’s Partnership Journey: Nearbound, Allbound, Glory-bound
Article
|
9
 minutes
How Pigment increased win rates 5-10% with a nearbound overlay & Reveal
Article
|
7
 minutes
How Fullstory builds their tech partnerships program with Reveal’s help to increase their renewal rate by 14%
Article
|
8
 minutes
Meet the startup choosing Ecosystem-Led Growth over direct sales
Article
|
7
 minutes
How to win over your strategic partner’s customer success team right away
Article
|
10
 minutes
How Box uses Reveal every day to power their nearbound GTM
Article
|
43
 minutes
How Demandbase acquired DemandMatrix in 7 months after launching a partnership
Article
|
4
 minutes
How Typeform went from 30 integrations to 100+ in just one year
Article
|
6
 minutes
How RingCentral built an internal culture of partnerships
Article
|
11
 minutes
It’s happening! Crossbeam and Reveal are joining forces to disrupt go-to-market strategy as we know it.
Article
|
6
 minutes
How Typeform improved their revenue by 40% with ELG and PLG
Article
|
5
 minutes
How to learn your customer’s tech stack and increase integration adoption by 17%
Article
|
7
 minutes
How CallRail increased integration adoption by 167% through strategic partnership with HubSpot and Reveal
Article
|
21
 minutes
An Inside Look Into Google and HubSpot’s GTM Strategy for Their Ads Integration
Article
|
5
 minutes
How Sendcloud Achieved an 80% Increase in New Leads Sourced From Partners Using Reveal
Article
|
9
 minutes
WP Engine Used This 7-Stage “Bow-Tie” Funnel to Increase Agency Partners by 50%
Article
|
8
 minutes
The Enablement Program That Can Help You Boost Agency Partner Retention by 70%
Article
|
2
 minutes
ActiveCampaign’s Co-Marketing Playbook for Getting the #1 Spot in Salesforce’s AppExchange
Article
|
10
 minutes
Oneflow sees a 190% surge in created opportunities after beginning two-way data sharing with HubSpot