Search for

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Article
|
5
 minutes
Nearbound Daily #592: Tap Into Partners To Help Close a Deal In The Final Stages.
Article
|
4
 minutes
Nearbound Daily #591: Great Partners Are Like Diamonds
Article
|
3
 minutes
Top takeaways from the 2024 Ecosystem-Led Growth Conference
Article
|
4
 minutes
Nearbound Daily #590: How to Expand Into New Markets Through Partners
Video
|
56
 minutes
Nearbound Podcast #162: "I Built My Entire Business on Nearbound Principles" - with Tim Chermak
Article
|
9
 minutes
How Sales Teams Use Ecosystem-Led Sales to Hit Revenue Goals
Article
|
4
 minutes
Nearbound Daily #581: Partner Fleet Shares Their 9-Step Guide to Buy-In
Article
|
5
 minutes
Nearbound Daily #579: Metadata.io Kills Their CS Team (And Why It All Points To Nearbound)
Article
|
5
 minutes
The Era of Ecosystem Orchestration is Finally Here
Article
|
4
 minutes
Nearbound Daily #580: How Fullstory Increased Their Renewal Rate by 14%
Article
|
8
 minutes
How Fivetran Powers its Ecosystem-Led Sales with Data
Article
|
5
 minutes
Meet the RevOps-Turned-Partnerships Leader Who Transformed LeanData's Sales and Attribution Processes
Article
|
6
 minutes
Nearbound Weekend 04/27: My Key Takeaways from Goldenhour
Article
|
5
 minutes
Nearbound Daily #574: Steve Jobs On Buyer Preferences (And How It Relates to Nearbound)
Article
|
6
 minutes
Nearbound Daily #573: Meet NearBOT, Your Handy Nearbound Assistant
Article
|
5
 minutes
Nearbound Daily #571: Sapphire Ventures’ Guide to Building an Effective Partner Strategy Framework
Article
|
5
 minutes
Setting strategy and getting buy-in: Braze’s ELG Sales Tetrahedron
Article
|
4
 minutes
Nearbound Daily #570: Use Chris Lavoie's 2x2 Matrix To Prioritize Partners
Video
|
54
 minutes
Data Sharing Best Practices: How to Talk with your B2B Tech Partners
Video
|
0
 minutes
Chelsea Graham: The Unglamorous Art of Winning Your Sales Team’s Trust | Supernode 2022
Article
|
6
 minutes
Nearbound Daily #565: Here's How To Do Co-Marketed Events Better Using Nearbound Data (Step-By-Step)
Article
|
5
 minutes
Nearbound Daily #564: An Email Checklist to Make Better Impressions
Video
|
46
 minutes
Nearbound Podcast #161: 3 Things You Need to Know: Attribution Crisis, Early Majority, and the Consolidation of Tech with AI
Article
|
5
 minutes
Nearbound Daily #563: Every Stat to Help You Prove the Value of Partnerships
Article
|
5
 minutes
Nearbound Daily #562: How Oneflow Saw a 190% Surge in HubSpot-related Opportunities
Article
|
7
 minutes
Nearbound Daily #561: Get The Respect of Your Sales Team in 60 Days (Resources)
Article
|
2
 minutes
Nearbound Weekend 04/13: The Only Way To Create A Nearbound Culture
Article
|
3
 minutes
What’s an IPP—and (when) do you need one?
Article
|
5
 minutes
Nearbound Daily #560: How Pigment Increased Win Rates 5-10% with a Nearbound Overlay & Reveal
Article
|
4
 minutes
Nearbound Daily #559: Clari's CEO Complete Guide To Run The Best Meetings
Video
|
51
 minutes
Nearbound Podcast #160: How Open Source Unlocked Our Ecosystem - with Clint Oram
Article
|
7
 minutes
Unleashing the power of nearbound: The stats you need to know
Video
|
28
 minutes
Howdy Partners #68: Automating Revenue Generating Partnerships with Rob Rebholz
Article
|
6
 minutes
Nearbound Daily #557: Alexis Petrichos' Quick Start Guide To SaaS Partnerships
Article
|
4
 minutes
Partner Professionals Need to Pick a Career Path—It’s Either Partnering or Ecosystems
Article
|
4
 minutes
Nearbound Daily #556: The Circle-Back Play: How To Get Meetings With Top-Level Execs
Article
|
8
 minutes
How nearbound can help keep and win back customers
Article
|
6
 minutes
Nearbound Weekend 04/06: Revenue Leaders (Want To) Believe In You
Article
|
5
 minutes
Nearbound Daily #555: The Back-A$$ward Way To Do Community
Article
|
12
 minutes
A Deep Dive Into the Nearbound Book, With Mike Midgley, Part 3
Article
|
3
 minutes
Nearbound Daily #554: Inverta's Jessica Fewless On How to Fill Your Pipeline With Nearbound Leads
Article
|
16
 minutes
How to do co-marketing when you’re not a marketer
Article
|
2
 minutes
Follow the 'Customer Value' Rule in 2023 and You'll Win
Article
|
5
 minutes
Ecosystem-Led Growth: The Power of Your Partner Ecosystem
Video
|
52
 minutes
Nearbound Podcast #159: Meet Your Partnerships Mentor - Nelson Wang on First Principles
Article
|
4
 minutes
Nearbound Daily #553: The Convenient Age of SaaS Is Over
Article
|
5
 minutes
Insider Daily #682: Winning in the ELG era
eBook
Nearbound and the rhythm of business
Article
|
2
 minutes
Nearbound Weekend 03/30: A letter to founders and execs from Jill Rowley
Article
|
4
 minutes
Nearbound Daily #550: Three Reasons You Need PartnerOps This Year
Article
|
5
 minutes
The Role of Nearbound Partnerships for Customer Success
Article
|
5
 minutes
Nearbound Daily #549: Atlassian's Missed Ecosystem Opportunity
Video
|
45
 minutes
Nearbound Podcast #158: Why Agency Programs are the HARDEST. The Pirate Island Problem, with Max Traylor
Video
|
30
 minutes
Howdy Partners #67: Sales Insights Unleashed - Jakub Hon
Article
|
4
 minutes
Nearbound Daily #548: Learn to Say No. It'll Save You
Article
|
4
 minutes
Nearbound Daily #546: 9 Creative Ways to Showcase Your Champions
Article
|
2
 minutes
The 2024 ELG Index: Charting the Global Progress of Ecosystem-Led Growth in Tech
Article
|
9
 minutes
Nearbound Weekend 03/23: Our Response to Chris Walker's Provocative LinkedIn Post
Article
|
4
 minutes
Nearbound Daily #545: 2024, The Year of Partnerships
Article
|
4
 minutes
Nearbound Daily #544: 🤐 6 Top Revenue Leaders Told Us What They Really Think About Partnerships
Article
|
5
 minutes
Measure and Prove: How PartnerOps Drives SaaS Success
Article
|
14
 minutes
Key Trends Discussed at the Summit
Article
|
12
 minutes
What top revenue leaders really think of partnerships
Article
|
4
 minutes
Nearbound Daily #541: 😱 Renewals Aren't Automatic...Here's What To Do About It
Article
|
2
 minutes
Nearbound Weekend 03/16: Find Your Pot of Gold ☘️
Article
|
11
 minutes
How to Win Hearts and Minds in Partnerships
Article
|
6
 minutes
Nearbound Daily #537: The Rise of Nearbound Revenue Platforms with Canalys Experts
Article
|
8
 minutes
How Kolleno Reduced Their Time to Close by 50% with Ecosystem-Led Growth
Article
|
4
 minutes
Nearbound Daily #535: Every Partner Has Favorites, Become One
Video
|
62
 minutes
Friends with Benefits #34: The Power of Direct Mail and Building Genuine Relationships with Katie Penner
Article
|
4
 minutes
Nearbound Daily #534: From Lack of Buy-In to All-In
Article
|
2
 minutes
The Book that GTM Needs
Article
|
4
 minutes
Nearbound Daily #533: Inside Story: HubSpot Wasn't Always Partner-Centric
Video
|
40
 minutes
Nearbound Podcast #155: How Integrated and Partner Marketing Strategies Achieve Win-Win Scenarios with Calen Holbrooks
Video
|
41
 minutes
Nearbound Podcast #154: The Nearbound Book Launch with Jared Fuller and Isaac Morehouse
Article
|
4
 minutes
Nearbound Daily #532: Partner Emails Done Right
Article
|
5
 minutes
Realize the Full Value of Your Software and Service Partner Marketplace with Integrated Ecosystem Clusters
Article
|
5
 minutes
Nearbound Daily #531: Let’s Get to Know Your Buyer
Article
|
3
 minutes
Nearbound Weekend 03/02: Standing on the Shoulders of Giants
Article
|
4
 minutes
Nearbound Daily #529: How Versus Who
Article
|
5
 minutes
Nearbound Daily #528: Stop trying to force the market
Article
|
5
 minutes
Nearbound Daily #527: The Nearbound Book is LIVE!
Article
|
6
 minutes
Nearbound Daily #526: You're the Guide to Your Customer's Promised Land
Article
|
3
 minutes
How Hatch boosted its close rate by 24% by incentivizing its partner’s account managers
Article
|
3
 minutes
Nearbound Weekend 02/24: When Reality Strikes
Article
|
4
 minutes
Nearbound Daily #525: What is my strategy?
Video
|
24
 minutes
Nearbound Podcast #153: The Evolution of Business in the Decade of Ecosystems with Jay McBain
Video
|
33
 minutes
Howdy Partners #66: Pipeline Paradigms: Unveiling Event Marketing Mastery - Justin Zimmerman
Video
|
3
 minutes
Good, Great, & Goals: Redesigning Ecosystem-Led Companies for Today and Tomorrow
Video
|
6
 minutes
How Do Partnerships Impact Higher Win Rates
Video
|
47
 minutes
Friends with Benefits #32: Building a Partnership Program from Scratch with Rasheité Calhoun
Article
|
2
 minutes
Nearbound Daily #524: The Psychology of Partnering
Article
|
5
 minutes
Nearbound Daily #523: How to Layer Partners Into Co-Marketing
Article
|
7
 minutes
How Services Partners Make Ecosystem Clusters Super Sticky
Video
|
42
 minutes
Nearbound Podcast #151: Sales Shift - Navigating the Evolving Playbook with Mark Bedard
Article
|
3
 minutes
How Gong x Chili Piper’s Pipeline-Acceleration Partnership Fuels Their Customers’ Sales — and Their Own
Article
|
3
 minutes
How Gong Wins by Surrounding Customers with Partners
Article
|
5
 minutes
The Nearbound Book is live!
Article
|
4
 minutes
Nearbound Daily #518: How Jared Fuller Won a Sumo Alliance with HubSpot
Article
|
6
 minutes
How to Engage Your Partners: The Critical Step Between Recruiting & Revenue
ELG Success Stories

Discover inspiring customer stories and executive profiles, showcasing ELG champions through interviews. Focused on people, teams, and data-driven implementations

Don’t miss these

Article
|
7
 minutes
How ServiceNow and 360insights Are Rewiring Partner GTM for the Agentic Era: Insights From the ELG Summit
Read article
by
Andrea Vallejo

Discover how ServiceNow, 360insights, and Crossbeam modernize partner marketing with ecosystem orchestration, AI-led workflows, and a unified Learn–Build–Activate model.

Article
|
7
 minutes
How Netskope Operationalizes Ecosystem Data in their Sales Motion
Read article
by
First Last

Lorem ipsum

Article
|
 minutes
Accelerating Deals at Stripe with Crossbeam Deal Navigator
Read article
by
First Last

Lorem ipsum

More resources

No items found.
Article
|
7
 minutes
How ServiceNow and 360insights Are Rewiring Partner GTM for the Agentic Era: Insights From the ELG Summit
Article
|
7
 minutes
How Netskope Operationalizes Ecosystem Data in their Sales Motion
Article
|
 minutes
Accelerating Deals at Stripe with Crossbeam Deal Navigator
Article
|
5
 minutes
The Two-Way Data Sharing Play: How CallRail Increased Integration Adoption by 167% Through a Strategic Partnership with HubSpot
Article
|
5
 minutes
Co-Selling for Success: How Chili Piper and Gong are Generating Millions in Revenue by Partnering Up
Article
|
5
 minutes
ELG DNA: How G2 Drives a 3x Better Win Rate with HubSpot-sourced Deals
Article
|
7
 minutes
How CoPort Launched Their PLM Platform with the Help of ELG
Article
|
6
 minutes
How Document Crunch Used ELG and Crossbeam to Achieve 85% of Their Pipeline Goal — And Stay on Track for 100%
Article
|
5
 minutes
How BEMO Boosted Meetings by 900% Using Clay, Crossbeam, HubSpot, and Ecosystem-Led Growth
Article
|
6
 minutes
How FullStory Increased Client Retention Using Ecosystem-Led Growth Tactics
Article
|
4
 minutes
ELG Idols: Meet the Enterprise Sales Veteran Who Turned commercetools’ Ecosystem into a Revenue Machine
Article
|
3
 minutes
ELG Idols: A Channel Sales Leader’s 10 Lessons for SaaS Orgs Transitioning to Partner Implementations
Article
|
8
 minutes
How Fivetran Powers its Ecosystem-Led Sales with Data
Article
|
5
 minutes
Meet the RevOps-Turned-Partnerships Leader Who Transformed LeanData's Sales and Attribution Processes
Article
|
8
 minutes
How Kolleno Reduced Their Time to Close by 50% with Ecosystem-Led Growth
Article
|
4
 minutes
How a Sales Leader and a Head of Partnerships Get Buy-in and Drive Results Across Netskope’s Revenue Org
Article
|
4
 minutes
This CRO Uses ELG to Increase ARPU by 23% and Reduce Churn to Nearly Zero
Article
|
12
 minutes
How This PM Used Nearbound GTM and Reveal to Revamp Reachdesk's Partner Program
Article
|
24
 minutes
Box’s Partnership Journey: Nearbound, Allbound, Glory-bound
Article
|
9
 minutes
How Pigment Increased Win Rates 5-10% with a Nearbound Overlay & Reveal
Article
|
7
 minutes
How Fullstory Builds Their Tech Partnerships Program with Reveal’s Help to Increase Their Renewal Rate by 14%
Article
|
8
 minutes
Meet the Startup Choosing Ecosystem-Led Growth Over Direct Sales
Article
|
7
 minutes
How to Win Over Your Strategic Partner’s Customer Success Team Right Away
Article
|
10
 minutes
How Box Uses Reveal Everyday to Power Their Nearbound GTM
Article
|
6
 minutes
How RingCentral Built an Internal Culture of Partnerships
Article
|
11
 minutes
It’s Happening! Crossbeam and Reveal are Joining Forces to Disrupt Go-to-Market Strategy as We Know It.
Article
|
4
 minutes
How Typeform Went from 30 Integrations to 100+ in Just One Year
Article
|
6
 minutes
How Typeform Improved Their Revenue by 40% with ELG and PLG
Article
|
43
 minutes
How Demandbase Acquired DemandMatrix in Seven Months After Launching a Partnership
Article
|
7
 minutes
How CallRail Increased Integration Adoption by 167% Through Strategic Partnership with HubSpot and Reveal
Article
|
5
 minutes
How to Learn Your Customer’s Tech Stack and Increase Integration Adoption by 17%
Article
|
21
 minutes
An Inside Look Into Google and HubSpot’s GTM Strategy for Their Ads Integration
Article
|
5
 minutes
How Sendcloud Achieved an 80% Increase in New Leads Sourced from Partners Using Reveal
Article
|
9
 minutes
WP Engine Used This 7-Stage “Bow-Tie” Funnel to Increase Agency Partners by 50%
Article
|
8
 minutes
The Enablement Program That Can Help You Boost Agency Partner Retention by 70%
Article
|
2
 minutes
ActiveCampaign’s Co-Marketing Playbook for Getting the #1 Spot in Salesforce’s AppExchange
Article
|
10
 minutes
Oneflow Sees a 190% Surge in Created Opportunities After Beginning Two-Way Data Sharing with HubSpot

ELG Insider is the ultimate hub for the resources, data, tactics, and stories that help you drive and retain revenue through your ecosystem.

Subscribe to get the latest content delivered to your inbox weekly.

Work email
Find us here
Crossbeam
Partnerbase
Newsletter

CA DO NOT SELL MY PERSONAL INFORMATION

© 2025 Crossbeam. All Rights Reserved.
Crossbeam, Inc. 30 S 15th St Ste 1550 PMB 15987 Philadelphia, Pennsylvania 19102-4826

Subscribe for Access