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ELG Insider Newsletters
Nearbound Weekend 12/02: Nearbound synergy šŸ‘©ā€šŸ”¬
by
Micaela Richmond
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Nearbound anatomy šŸ‘©ā€šŸ”¬

by
Micaela Richmond
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In this article

Join the movement

Subscribe to ELG Insider to get the latest content delivered to your inbox weekly.

A quick recap of the NbD this week:

Ā 

Nearbound anatomy šŸ‘©ā€šŸ”¬

Nearbound is the connective tissue of our industry.

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When you start seeing it like that, everything makes sense. Nearbound isnā€™t an elusive concept or nice-to-have motion. Itā€™s a means of creating synergy between companies.Ā 

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Nearbound provides cohesion and support for the business world like connective tissue does in the body.Ā 

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Connective tissue takes an organ system that operates individually, and it connects and supports the body holistically.

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Likewise, nearbound takes businesses that operate individually, and its motions connect and support the whole ecosystem.Ā 

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Organ systems donā€™t live in isolation, and neither do businesses.Ā 

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Zoom out.

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Your customer has a job to be done, and your solution is only a part of that. Nearbound is the connective tissue that makes offering a complete solution easy.

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Welcome someone into the movement

Send the NbD to a friend and letā€™s grow the movement.

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