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ELG Insider Newsletters
December 2, 2023
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1
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Nearbound Weekend 12/02: Nearbound synergy šŸ‘©ā€šŸ”¬
by
Micaela Richmond
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Nearbound anatomy šŸ‘©ā€šŸ”¬

by
Micaela Richmond
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In this article

TOCĀ Link
Join the movement

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A quick recap of the NbD this week:

Ā 

Nearbound anatomy šŸ‘©ā€šŸ”¬

Nearbound is the connective tissue of our industry.

Ā 

When you start seeing it like that, everything makes sense. Nearbound isnā€™t an elusive concept or nice-to-have motion. Itā€™s a means of creating synergy between companies.Ā 

Ā 

Nearbound provides cohesion and support for the business world like connective tissue does in the body.Ā 

Ā 

Connective tissue takes an organ system that operates individually, and it connects and supports the body holistically.

Ā 

Likewise, nearbound takes businesses that operate individually, and its motions connect and support the whole ecosystem.Ā 

Ā 

Organ systems donā€™t live in isolation, and neither do businesses.Ā 

Ā 

Zoom out.

Ā 

Your customer has a job to be done, and your solution is only a part of that. Nearbound is the connective tissue that makes offering a complete solution easy.

Ā 

Welcome someone into the movement

Send the NbD to a friend and letā€™s grow the movement.

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