Six Tips for Strengthening the Bond Between Your CSMs and Partners
SAS Gets IPO Ready via Partnerships
Nearbound Podcast #055: The Partner Manager Playbook — Managing the Front Lines
Partnerships 101: What Is Partner Marketing
Partnership Secrets: Enable Sales Teams and Hit Revenue Goals
SaaS Reseller Partnerships: What they Are & How They Work
Partnerships 101: ISVs, VARs, SIs, MSPs, and the Glue that Holds them Together
Partnerships 101: What is Cross-Selling?
Partnerships 101: Strategic Alliances Explained (Finally!) Plus Examples
Don’t Fall Behind: Get Your Partner Data in Your Data Warehouse (Part 1 of 2)
What Partner Ecosystem Maturity is and Why it Matters
The nearbound.com manifesto: Trust is the new data
How RingCentral Built an Internal Culture of Partnerships
It’s Happening! Crossbeam and Reveal are Joining Forces to Disrupt Go-to-Market Strategy as We Know It.
Just Because It’s Partnership Tech Doesn’t Mean It’s a PRM
The Beginner’s Guide to SaaS Tech Partnerships
Everything You Ever Wanted to Know About Channel Partnerships
Nearbound Podcast #051: Day Zero Mentality - How Rob Brewster Went from Partner Chief to Company Chief
Navigating Partnership Ecosystems: Channel, Tech, and Strategic
Partnerships 101: What Is a System Integrator (SI), and Should You Partner With One?
How to Build Your Agency Partner’s Reputation While Protecting Your Own
2022 State of the Partner Ecosystem Report
Nearbound Podcast #048: The Fear & Greed Index - Right Now Every Partner Pro Needs to Stand Tall
25 Articles Showing the Business Impact of Partnerships (Bring These to Your CEO)
The Case for a Co-Marketing-First Approach
Growing Your Partnerships Team? Here are 3 Skills You Should Look for in Your New Hires
Does Partnerships Have a Boredom Problem?
A 5-Step Guide for Scoping and Qualifying Your First Tech Partners
Secrets to Building a High-Impact Partner Program
How to Ensure Accurate Ecosystem Data
A recommended ecosystem AI strategy: Take an integrated rather than a top-down approach
A Primer: 3 Things to Lookout for as a Partnership Leader
Your Guide to Preparing for Your Next Partner Pitch Meeting
How to Launch a Strategic Partner Program (And Not Take Forever to Deliver Value)
How to Guide: Partnership Alignment with Internal Stakeholders
How to measure and attribute nearbound impact
Balancing AI, automation, and the human touch in partner management in 2024
Tech Ecosystem Maturity: Scaling Your Integration Program Via Your API
The Inside Track: How to Accelerate Crossbeam Onboarding for Your Partners
Tech Ecosystem Maturity: 4 Ways Most Partner Programs Fall Short
You Have Dormant Partners. Here’s How to Get Their Interest
How to nail co-marketing events in 2024 with nearbound
How to Gain Internal Buy-in to Build New Integrations | Connector Summit 2022
Track Churn and You’re 3.6x More Likely to Have Dedicated Budget for Integrations
The State of the Partner Ecosystem 2022 Webinar
Crossbeam Explains: What are System Integrators?
The Awkward Dance: Should You or Your Partner Build the Integration?
Building the Flywheel Starts with Your Partners
Remote, In-Office, or Hybrid? Where Partnership Professionals Worked in 2021
Four Signs it’s Time to Expand Your API Docs
7 Tips for Co-Selling Like a Supernode
Nearbound Podcast #039: Dancing with Elephants — The Art of Strategic Partnering
Tech Ecosystem Maturity: How to Level Up Your Co-Marketing Motions
20+ Interview Questions for Hiring Your First Tech Partner Manager
3 Reasons to Get Certified in Your Partners’ Tech and Become Indispensable to Your Team
Tech Ecosystem Maturity: How to Level Up Your “Better Together” Messaging
Partner Ecosystems 101
Dave Goldstein: Ecosystem-Led Sales for the Enterprise: How Braze Leveraged Alliances to Fuel Robust Growth | Supernode 2023
8 Times a Partnership Impacted an “Exit Event” (And Why Acquisitions are on The Rise)
5 Signs Your Tech Partner's About to Get Acquired (And How to Prepare for Change)
Tech Ecosystem Maturity: How to Level Up Your Integrations Team
The Inside Track: Crossbeam Security 101 with CISO Chris Castaldo
Six Tips for Expanding Internationally Using Channel Partners
10 steps to develop a co-marketing strategy
How Typeform Went from 30 Integrations to 100+ in Just One Year
How Typeform Improved Their Revenue by 40% with ELG and PLG
Partnerships 101: What Is Co-Selling?
Partnerships 101: Inbound vs Outbound Integrations and Why They Matter for Your Partnerships
How to Communicate Effectively With Your Entire GTM Team and The C-Suite
Partnerships 101: What Is an Ecosystem and How Is It Redefining Partnerships?
The Inside Track: Get to know the Crossbeam Salesforce App
The 7 Metrics That Prove the Business Impact of Your Tech Integrations
8 Times Sales Reps Won the Deal by Co-Selling With Partners
6 Ways Sales Professionals Can Use Partnerships to Advance Their Careers (and Get Promoted)
How Co-Selling & Co-Marketing Build Revenue
How Demandbase Acquired DemandMatrix in Seven Months After Launching a Partnership
The Intersection of Partnerships and Product Development with Pandium’s Cristina Flaschen
The 4 Levels of Tech Ecosystem Maturity
8 Tips for Surfacing the Business Impact of Partnerships and Driving Partner-Sourced Revenue Earlier
Tech Ecosystem Maturity: How to Level Up Your Co-selling Workflows
Despite The Economy, Gartner Projects Double-Digit Growth As Companies Find Ways to Do More with Less
The 5 Things to Do in Your First 90 Days as a Partnership Leader
Ecosystem is Everything: How to Embrace Second Party Data with Crossbeam
Vetting 100s of Channel Partners? Use This Four-Criteria Checklist to Speed Up the Process
8 Ways to Treat Your Co-Selling Partners With R-E-S-P-E-C-T
Nearbound Podcast #026: Building Trust in Channel Partnerships
Partnership KPIs For Marketing, Sales, Customer Success + More
No More Silos: 4 New Ways to Use Partner Data
Account mapping. How to (finally) do it without giant, cumbersome spreadsheets
15+ Questions to Help Your Sales Reps Master Their Co-Selling Motions
How We Foster Collaboration Remotely at Crossbeam
21 Partnerships People You Should Follow on LinkedIn
A Fill-in-the-Blanks Exercise for Evaluating Your Partner Program
How to Use CRM Data & Automation to Nurture Your Co-Selling Relationships
How to Use Partner Data In Your Sales and Marketing Dashboards (Part 2 of 2)
How CallRail Increased Integration Adoption by 167% Through Strategic Partnership with HubSpot and Reveal
3-step strategy for partnership managers
How to Execute an Effective Nearbound Channel Strategy
Don't Try To Fit Ecosystem Partners into a Channel Hole
Nearbound Podcast #022: Build, Buy, or Partner
Supernode

Supernode

Don’t miss these

Video
|
0
 minutes
Chelsea Graham: The Unglamorous Art of Winning Your Sales Team’s Trust | Supernode 2022

Chelsea Graham at Supernode 2022 : The unglamorous art of winning your sales team’s trustSales reps are some of the most skeptical people on the planet. Yet, your success as a partnership executive will depend on how much your sales team cooperates. In this Supernode talk, Highspot’s Chelsea Graham shares the lesser-discussed aspects of aligning with your sales team and includes lots of results to back up her methods — including how she increased influenced revenue by 100% year over year. About Chelsea Graham:Chelsea recently joined Highspot, a sales enablement platform, to help build and scale the partner program. Within her first few quarters at the company, she has developed new co-selling relationships, built out core go-to-market partner sales motions, increased partner-attached win rates, and increased partner-influenced revenue by 15% quarter over quarter. Previously, Chelsea was at Tableau where she was a top-performing Account Executive and later a top-performing Partner Development Manager. As a partnership builder, she deployed a partner-led pipeline generation program and generated $2M+ in net-new pipeline within two quarters.

Video
|
0
 minutes
Blake Williams: How to Start Co-Selling Faster: Minimum Viable Partnerships (MVP) | Supernode 2023
Read article
by
First Last

Lorem ipsum

Video
|
5
 minutes
Barbara Treviño: Empower Your Go-To-Market Teams With Partner Data | Supernode 2022
Read article
by
First Last

Lorem ipsum

More resources

No items found.
Brandon Balan and McKenzie Jerman: We replaced our mid-market sales with Ecosystem-Led Growth. This is what happened. | Supernode 2023
Welcome to Supernode
Tobin Bennion: How Snowflake Does Customer Centered Partnerships | Supernode 2023
Sara Du: How I Built a Partner Program With No Experience | Supernode 2022
Sara Du: How Top Partnership Leaders Get Integrations Built 2x Faster | Supernode 2023
Polina Marinova Pompliano: Taking Risks in Times of Uncertainty | Supernode 2023
Pamela Slim: Build Ecosystems, Not Empires | Supernode 2022
Michelle Geltman: Ways to Shift Your Sales Team’s Mindset | Supernode 2023
Braydan Young: How to Get Your C-Suite to Care | Supernode 2023
Bob Moore, Lindsey DeFalco, Adam Michalski, Amanda Groves: Unleashing ELG with Crossbeam: Attribution, Revenue, Education | Supernode 2023
Ben Warshaw: RevOps to the Rescue: The Secret Ingredient to Scaling Your ELG Motion | Supernode 2023
Andrew Lindsay and Bob Moore: AI, The Market, & How to Thrive | Supernode 2023
Alyshah Walji: It’s Time To Develop An Ecosystem Ideal Customer Profile | Supernode 2022
Allan Adler: Aligning Your Organization for Ecosystem Success | Supernode 2022
Allan Adler, Jill Rowley, Kevin Kriebel: ELG and the C-Suite | Supernode 2023
Maureen Little: Building Influence to Drive Impact | Supernode 2023
Brian Jambor: Building a Partner Program From Zero | Supernode 2022
Andreessen Horowitz’s Sarah Wang: The best performing companies are prioritizing partnerships | Supernode 2022
Dave Goldstein: Ecosystem-Led Sales for the Enterprise: How Braze Leveraged Alliances to Fuel Robust Growth | Supernode 2023
Catherine Brodigan: Effective Co-Selling* (*because you have no other choice) | Supernode 2023
Sam Jacobs & Bob Moore: The Future of an Ecosystem-Led World | Supernode 2023
Nick Gray: Closing Keynote | Supernode 2023
Maureen Little: Scaling ain’t easy | Supernode 2022
Mike Stocker: 10 Partner Metrics Every Executive Ought To Know | Supernode 2023
Lizzie Chapman: How to Make Your Leadership Care About Ecosystem-Led Growth | Supernode 2023
Lisa Hopkins: Navigating The Messy Teenage Years Of Your Partner Program | Supernode 2022
Jared Fuller: Trust is the New Data | Supernode 2022
Cristina Flaschen: Proving the ROI of partnerships | Supernode 2022
Bob Moore: Partnerships Are the Most Effective Business Growth Lever | Supernode 2022
Andy Cochran: How to Clone Yourself | Supernode 2023
Alexis Petrichos & Nicolas Vandenberghe: How Chili Piper Became an Ecosystem-Led Company | Supernode 2023