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3-step strategy for partnership managers

How to Execute an Effective Nearbound Channel Strategy

Don't Try To Fit Ecosystem Partners into a Channel Hole

Nearbound Podcast #022: Build, Buy, or Partner

You should be account mapping at every stage of the customer lifecycle

5 ways to incentivize your sales team to live, eat, and breathe partnerships

How to Learn the Partnerships Love Languages

The 9-step partner impact score methodology for strategic co-selling with partners

Catherine Brodigan: Effective Co-Selling* (*because you have no other choice) | Supernode 2023

State of the Partner Ecosystem 2021

Your Slack Connect channels: Now powered by Crossbeam

Demystifying Partnership KPIs: Know What to Measure & When

10 Facts You Oughta Know if You Work in B2B Partnerships

20 Integrations and Chrome Extensions for Partner Managers

An Inside Look Into Google and HubSpot’s GTM Strategy for Their Ads Integration

We Mapped the Career Paths of 6 Women in Partnerships

How Sendcloud Achieved an 80% Increase in New Leads Sourced From Partners Using Reveal

WP Engine Used This 7-Stage “Bow-Tie” Funnel to Increase Agency Partners by 50%

Nearbound Podcast #013: David and Goliath — Partnering Up With the Big CO's

9 micro co-marketing motions for warming up a partnership

ELG and the revenue team: How to break down silos so every GTM function wins

Your Partner Vetting Checklist: 7 Questions to Ask Yourself Before Signing an Agreement

Standout traits for a great partner case study (with examples)

The 7 Filters You Need for Your Agency Partner Directory

Growth Hack: Where to Find your First Partner

The Enablement Program That Can Help You Boost Agency Partner Retention by 70%

Advanced Crossbeam: Too Many CRMs? Here’s How to Sort it All Out.

ActiveCampaign’s Co-Marketing Playbook for Getting the #1 Spot in Salesforce’s AppExchange

Your Partnerships Team Should Report to Marketing

The co-marketing flip: Get strategic with your partner marketing six months into the partnership

Friends With Benefits #8: Good Things Come to Good People

Get Off the Partner Enablement Treadmill

How alliances can leverage their channel partners to go to market with their integrated solution

Nearbound Podcast #010: Creating Categories and Partner Ecosystems

You should train your sales team to be tech stack experts

Your Product-First Partnerships Team Should Report Directly to the CEO

How to Activate Ecosystem Insights with Reports and Dashboards in Salesforce | Connector Summit 2022

Your Partnerships Team Should Report to Sales (At First)

Nearbound Podcast #004: Secrets of Partner Enablement & Marketing

Nearbound Podcast #001: Landing your first Sumo

Nearbound Podcast #003: Building API ecosystems, Stripe & Notion

AEs are leveraging ecosystem-led sales to close deals 46% faster

Source, Decide, Execute: Your Framework For a Successful Partner Program

Cristina Flaschen: Proving the ROI of partnerships | Supernode Conference 2022

How to Approach an Unequal SaaS Partnership (Without Being a Jerk or a Pushover)

Partnerships 101: How to organize and execute an online event with your partners

Your SaaS Partnership Has Stalled. Now What?

How to contribute millions in sales pipeline via warm intros and the "fast follow"

4 Leadership Lessons We Learned at Our First Happy Hour

Okay, So It’s a Down Market. Now What?

2020 State of the Partner Ecosystem Report

5 Lessons on Hyper-Growth Partnerships We Can Learn From Slack

Partnerships 101: How to Launch a Tech Partnership Program

There are 270+ job titles in partnerships. Why?

My $2.6 Billion Ecosystem Fail

Your Brain on Story

Why Identifying Ideal Partners is Key for Partner Program Success

When to Hire Your First Partnerships or BD Leader

What's in a Vibe?

Want to meet quota? Befriend your partner team

Using Nearbound Data to Expand Into New Markets

Turning Online Events Into a Business Machine

The subtle art of a warm intro: How to set your sales team up for success

The Three Pillars of Partnership Success

The PartnerHacker Handbook

The Partner Experience Weekly: Partner Experience is Shifting

The Partner Experience Weekly: My Dream State - Partner Tech

The Next Bestselling GTM Book Has Arrived

The Nearbound Marketing Blueprint: Key Plays

The community mindset: How building a customer community empowers partnerships

The Crawl, Walk, Run Strategy

The Case for Investing in Partner Operations

The case for a co-marketing-first approach

The anatomy of a partnership: A partner lead versus a cold lead

Sunday Stories: Trust at Scale — Bringing Influence to the B2B Journey

Tech Ecosystem Maturity: Are You Influencing Your Company’s Product/Feature Roadmap?

Tech ecosystem maturity: 4 ways most partner programs fall short

Target the Right Leads at the Right Time: A Recap of the Happy Customers Festival

Sunday Stories: Turning Support Request Lead into Service Partner Gold

Sunday Stories: Empowering Agencies to Sell SaaS

Stand Up Your Co-Sell Orchestration Playbook

Sales Leadership and Partner Enablement: Part 2

Partnerships and Contracts: How to Navigate the Legal Jungle

Partnerships 101: What is a System Integrator (SI), and Should You Partner With One?

PartnerHacker Merges with Reveal to Bring Nearbound to the Market

One major lesson in building partnerships from zero to $150M+ ARR

Oneflow sees a 190% surge in created opportunities after beginning two-way data sharing with HubSpot

nearbound.com Editorial Guidelines

Nearbound Weekend 11/25: Matthew McConaughey's nearbound advice

Nearbound Weekend 07/15: Insights from 100+ conversations with partner

Nearbound Weekend 11/18: A BIG thank you 🙏

Nearbound Weekend 06/10: Great GTM never beats a great ecosystem

Nearbound Weekend 05/25: Network Effects are Everywhere in the Nearbound Era

Nearbound Weekend 05/20: A tectonic shift is upon us

Nearbound Weekend 04/29: Retention is the new acquisition

Nearbound Weekend 05/11: What Prisoner's Dilemma Teaches Us About Partnerships

Nearbound Weekend 04/20: How Commsor Took Over LinkedIn With 1.2 Million Impressions In Less Than 48 Hours (A Masterclass In Nearbound Marketing)

Nearbound Weekend 04/15: Partner Up With A Partner Pro

Nearbound Weekend 04/08: Nearbound Isn't Just For Partner People