The Ultimate Partner Manager Library

Search for

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

Ecosystem Activation Made Easy

Cristina Flaschen: Proving the ROI of partnerships | Supernode 2022

Bob Moore: Partnerships Are the Most Effective Business Growth Lever | Supernode 2022

Bob Moore: Using Communities to Supercharge Ecosystem-Led Growth | Pavilion ELEVATE 2023

Andy Cochran: How to Clone Yourself | Supernode 2023

Alexis Petrichos & Nicolas Vandenberghe: How Chili Piper Became an Ecosystem-Led Company | Supernode 2023

Agencies and Tech Partnerships with Alex Glenn

NU - The Ultimate Partner Manager Library

The Ultimate Partner Manager Library

Don’t miss these

Article

minutes

How I Present Partner Strategy to CxOs & the Board for Decacorns ($10B+) and a Unicorn ($3.8B)

Read article

Nelson Wang

Unlock executive alignment and optimize resource allocation with a proven 3-step partner strategy presentation process.

Article

minutes

Partnership Value Modeling

Read article

First Last

Lorem ipsum

Video

minutes

Data Sharing Best Practices: How to Talk with your B2B Tech Partners

Read article

First Last

Lorem ipsum

More resources

What’s an IPP—and (when) do you need one?

How to Win Hearts and Minds in Partnerships

How Do Partnerships Impact Higher Win Rates

How to Engage Your Partners: The Critical Step Between Recruiting & Revenue

How To Win Budget For Partner Tech

Solving the biggest challenge: Starting with the right partners

Howdy Partners #63 - Unveiling the playbook for GTM success - Matt Dornfeld

Nearbound Podcast #145 - From the Vault:The Art of Channel Partnerships with Bobby Napiltonia

Howdy Partners #62 - The Nearbound Playbook: Proven Strategies for Success - Will Taylor & Isaac Morehouse

The nearbound email template hub

How to Measure Partnerships ROI

Nearbound Podcast #140- - Revenue Over Relationships: How to Make Money in Every Partnership - Rasheité Calhoun

Download the PartnerHacker Handbook

Nearbound Podcast #133: Navigating Strategic Alliances - Xiaofei Zhang

The ultimate KPI smackdown: Partner-sourced vs. partner-attached

Howdy Partners #52: Building a Program with No Budget or Tools

How to Be the Perfect Partner: An Agency Perspective

Partner Attach: The great debate

Nearbound Marketing #31: Three Nearbound Marketing Tactics to Start Using Now

Friends with Benefits #16: How to do Dreamforce Right

How to Find the Right Integration Partnerships

Getting Partnership Reporting Right

Best practices for co-selling with partners using nearbound

Diving Into the Co-Sell Orchestration Playbook

The Nearbound Guide

Nearbound Marketing #29: 3 Ways to Market with Your Community Members

Howdy Partners #48: First 8 Months as a Channel Account Manager

How to Talk to Your CEO About the Ecosystem

Nearbound Marketing #28: 4 Steps to Execute Survey Co-Marketing

Nearbound Marketing #27: Activating the Hidden Evangelists Within Your Company

Howdy Partners #47: How to Use Intel, Intro, and Influence to Grow Your Pipeline

Friends With Benefits #11: The Benefits of Community

Nearbound marketing: A trust-driven path in the Who Economy

Howdy Partners #45: The Journey to Partnership Success

Nearbound Marketing #25: Go Past the 1st Date with Marketing Partners

Preparing for your nearbound pitch

Nearbound Marketing #24: How Partners Made This Event Series More Efficient

3 Nearbound Use Cases You’ve Never Thought Of

Friends With Benefits #04: Everybody Wins If The Customer Succeeds

Prerequisites for Monetizing B2B SaaS Tech Partnerships

Neabound Marketing #29: The 5 Phases of Nearbound Marketing (& Why You Need to Start Now)

Nearbound Podcast #114: Increase Partner Engagement & Grow Partner Pipeline by 26%

Nearbound Marketing #17: Forget Employee Advocacy (Do This Instead)

Nearbound Podcast #113: The Four Lenses of Measuring Partner Impact

Howdy Partners #34: Realistic Priority Setting

The Partner Experience Weekly: How to Select an Account Mapping Solution

Nearbound Marketing #15: New LinkedIn Ad Feature That Changes the Game (for Marketing with Employees)

Nearbound Marketing #14: The Total Account Checklist (& Why You Need One)

How to make agencies and tech partnerships work

The Partner Experience Weekly: Getting Started with Partner Experience

Transforming Informal Channel Relationships Into Strategic Alliances

Nearbound Marketing #13: 5 Steps to Webinars that Don't Suck

Nearbound Podcast #108: How To Get Fired as a Partner Manager with Jared & Isaac

Howdy Partners #30: Can ChatGPT Replace Us Partnership Folks?

Prove the Value of Your Channel Program Using 7 Critical Metrics

Nearbound Marketing #9: How to Leverage the Weirdos on Your Partnerships Team

The Partnering Reference Architecture: Managing Your CRM

Howdy Partners #3: Ideal partner profile (IPP)

Nearbound Marketing #8: The 7-State Jeep Tour That was Partner-Powered

Nearbound Podcast #104: When Sales and Partnerships Partner Up

You Only Get One Shot At A First Impression: How To Ace Partner Onboarding

Howdy Partners #25: What is the 'SaaS Buying River'

The Partner Experience Weekly: Account Mapping - 9-Box Strategic Plan

Nearbound Podcast #101: From Seller to VP Sales to CEO — How to Partner Pill Your Sales Org

The Partner Experience Weekly: Building CRM for Partnerships

Nearbound Marketing #3: How to Use Events to Drive Your Marketing

The Partner Experience Weekly: Salesforce List Views for Partnerships

Leveraging Nearbound Data in HubSpot

Filling the Critical Gap: How to Become Every Technology Platform's Favorite Partner

The Partner Experience Weekly: Building a Partnership App in Salesforce CRM

How to build a B2B affiliate program in seven steps

Top tips for managing a successful B2B partnership

Five Soft Skills You Need as a Partnerships Leader

Partnership Success Checklist: How to Start the Year Strong

Driving Deals Faster: A Nearbound GTM Strategy Amplifies Revenue

Introduction to Partner Manager

Building a Partnership Program That Works - with Donagh Kiernan

Size Isn't Everything: How Small Programs Win Big Partners

Nearbound Podcast #122: Category Design and Trust

Sales Leadership and Partner Enablement: Part 3

The growing importance of partner attach across the buying cycle

Partnership Secrets: Enable Sales Teams and Hit Revenue Goals

How to measure and attribute nearbound impact

Nearbound Podcast #039: Dancing with Elephants — The Art of Strategic Partnering

10 steps to develop a co-marketing strategy

How Co-Selling & Co-Marketing Build Revenue

3-step strategy for partnership managers

Nearbound Podcast #022: Build, Buy, or Partner

How to Learn the Partnerships Love Languages

Growth Hack: Where to Find your First Partner

Nearbound Podcast #004: Secrets of Partner Enablement & Marketing

Nearbound Podcast #001: Landing your first Sumo

Using Nearbound Data to Expand Into New Markets

Turning Online Events Into a Business Machine

The Crawl, Walk, Run Strategy

Sales Leadership and Partner Enablement: Part 2

Partnerships and Contracts: How to Navigate the Legal Jungle

One major lesson in building partnerships from zero to $150M+ ARR

Meet your new partnerships mentor

How to Roll Out an Integration the Right Way: the G2 and ZoomInfo Story

ELG Insider is the ultimate hub for the resources, data, tactics, and stories that help you drive and retain revenue through your ecosystem.

Find us here

Crossbeam

Partnerbase

Newsletter

CA DO NOT SELL MY PERSONAL INFORMATION