Connector Summit

Connector Summit

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3
 minutes
Good, Great, & Goals: Redesigning Ecosystem-Led Companies for Today and Tomorrow
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Join Adam Michalski, VP of Ecosystem at Crossbeam and Ashi Aber, Head of Technology Partnerships at Gong for a discussion on how to build and execute an Ecosystem-Led Growth strategy. Get advice on how to get started with ELG strategies, learn what good looks like, and walk away with a handful of tactics you can apply at your own company.

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19
 minutes
Playbook: How Everflow’s Ecosystem-Led Referral Marketing Wins 37% More Customers in 2023
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25
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Playbook: How Twilio 8x’d Partner-Sourced Pipeline with a Single Partner
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More resources

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Video
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25
 minutes
Playbook: How Twilio 8x’d Partner-Sourced Pipeline with a Single Partner
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23
 minutes
Roadmap Review: See What's New and Upcoming at Crossbeam
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22
 minutes
The Perfect Storm: The Demise of “Growth At All Cost” & The Rise Of Ecosystem-Led Growth
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18
 minutes
You've Got a Friend in Crossbeam: Tips for Finding Your Next Best Partner
Article
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4
 minutes
How to Properly Leverage a Rebrand To Expand Your Ecosystem
Video
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31
 minutes
Ask Me Anything with Crossbeam Experts
Video
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11
 minutes
How to Forecast and Manage Sourced and Influenced Pipeline in Crossbeam | Connector Summit 2022
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9
 minutes
Quick Tips for Crossbeam Account Management and Data Hygiene | Connector Summit 2022
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11
 minutes
Best Practices for Sourcing Ecosystem Qualified Leads | Connector Summit 2022
Video
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5
 minutes
Building Your Dream ELG Tech Stack
Video
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4
 minutes
How to Source and Convert Pipeline in HubSpot | Connector Summit 2022
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3
 minutes
Getting Primed for Account Mapping with Partners in Crossbeam | Connector Summit 2022
Video
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7
 minutes
How to Activate Ecosystem Insights with Reports and Dashboards in Salesforce | Connector Summit 2022
Video
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29
 minutes
Foundations of Partner Ecosystems for Efficient Growth
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18
 minutes
How to Ignite Co-Selling and Collaboration with Reps in Salesforce | Connector Summit 2022
Video
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29
 minutes
MythBusters: The GTM Edition

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