The 10 AI Podcasts Every B2B SaaS and GTM Leader Should Have Queued Up
AI moves faster than any newsletter can keep up with, and if you're building or running a GTM motion right now, you don't just need to know what launched this week. You need to understand how the smartest operators in B2B SaaS are actually putting AI to work in pipeline, marketing, and product.
The best way to keep up is by listening to podcasts. They are still one of the best formats for that: long enough to get real depth, casual enough that guests let their guard down.
We pulled together 10 shows worth a spot in your queue, from the flagship show built specifically for ecosystem and partnership leaders to the ones your CMO and CRO peers are already listening to.
1. The AI Ecosystem Podcast
Hosted by Crossbeam CEO and co-founder Bob Moore and Chief Product Officer Lindsey DeFalco, this is the show for anyone thinking about what AI means for partnerships, co-sell, and revenue.
Bob and Lindsey dig into where ecosystem data fits in an AI-driven GTM stack, why network effects might be the real moat as AI commoditizes everything else, and how second-party data (the stuff your partners know) stacks up against first-party and third-party sources.
Recent episodes have covered building a fully AI-generated podcast promo from scratch, why AI adoption inside companies tends to stall with "that one AI person," and what happens to traditional GTM roles as agents start executing work on their own. If you only add one show from this podcast list to close the gap between "AI is changing everything" and "here's what that means for my pipeline," make it this one.
Listen: crossbeam.com/the-ai-ecosystem-podcast · Apple Podcasts · YouTube
2. The Official SaaStr Podcast
Jason Lemkin has seen more SaaS companies succeed and fail than almost anyone else, and that pattern recognition shows in every episode.
SaaStrAI brings in founders, CROs, and investors to talk through how AI is reshaping pricing, headcount, and what it actually takes to scale a SaaS company past $100M ARR in an AI-native market.
If you want the founder-and-investor view of how AI is changing the SaaS playbook, this is the longest-running and most widely followed resource for it.
Listen: Apple Podcasts · Spotify · YouTube
3. The GTMnow Podcast
Hosted by Sophie Buonassisi, SVP at GTMnow, GTMnow is one of the most current resources for CROs and GTM leaders navigating how AI is reshaping outbound, pipeline design, and the shape of a modern revenue org. It's a good fit if your job involves figuring out where AI actually belongs in a GTM motion versus where it's just noise.
Listen: Apple Podcasts · Spotify · YouTube
4. Marketing Against the Grain
Hosted by Kipp Bodnar and Kieran Flanagan, who run HubSpot's marketing org, this show is grounded in actual operating experience rather than theory.
Expect experiment-backed takes on AI in marketing operations, content strategy at scale, and how AI is changing the economics of demand gen.
Useful for benchmarking your own AI experiments against what's working at HubSpot scale.
Listen: Apple Podcasts · Spotify · YouTube
5. Exit Five (The Dave Gerhardt Show)
Dave Gerhardt's show is a reference point for B2B SaaS marketing leaders who want direct, opinionated takes on the CMO role without the corporate filter, including where AI actually earns a spot in a marketing team's workflow and where it's overhyped.
Listen: Apple Podcasts · Spotify · YouTube
6. Lenny's Podcast
Lenny Rachitsky brings in product, growth, and marketing leaders from companies like Stripe, Notion, and Figma to talk through specific operating decisions, including how AI is changing product-led growth and when it stops working as a primary acquisition strategy.
The long-form, specifics-over-platitudes format makes it a strong pick if you sit at the product-marketing intersection.
Listen: Apple Podcasts · Spotify · YouTube
7. No Priors: AI, Machine Learning, Tech, & Startups
Hosted by investors Sarah Guo and Elad Gil, No Priors looks at AI through a founder and venture lens, with a heavy focus on enterprise and B2B software.
Expect conversations about which AI-native business models are actually working, how SaaS pricing shifts when AI does the work, and what operators are seeing in the market right now.
Useful if your job involves figuring out which AI bets your company should make.
Listen: Apple Podcasts · Spotify
8. The a16z Show
Andreessen Horowitz's AI-focused feed brings a business-strategy lens to enterprise AI, covering how the technology is reshaping company building, market structure, and competitive advantage for software businesses specifically.
A useful counterweight to the more founder-anecdote-driven shows on this list if you want the investor's view of where enterprise AI is headed.
Listen: a16z.com/podcasts/ai-a16z · Apple Podcasts · Spotify
9. The Kevin Rose Show
Hosted by longtime tech investor and entrepreneur Kevin Rose, this show covers emerging tech, financial markets, and AI trends, alongside longevity research and peak performance, and pulls in guests ranging from founders and scientists to Zen teachers.
It's a wider lens than most of the B2B-specific shows on this list, useful for tracking how AI is showing up in investing and product conversations outside the GTM bubble before that thinking works its way into your own stack.
Listen: kevinrose.com/podcast · Apple Podcasts · Spotify
10. Revenue Builders
Hosted by John McMahon and John Kaplan of Force Management, this show is built for enterprise sales leaders navigating how AI is changing sales methodology, from qualification to forecasting to how reps use AI tools day-to-day.
McMahon wrote The Qualified Sales Leader and has trained sales orgs at Salesforce, Cisco, and Zuora, so the frameworks come from real enterprise sales practice, not theory.
Listen: Apple Podcasts · Spotify · YouTube
AI in B2B
No single show covers everything, and you don't need one that does.
Pick one for GTM strategy, one for marketing, and one built for your actual function, which, for ecosystem and partnership leaders, is exactly the gap The AI Ecosystem Podcast is built to fill. Your network is already generating signals other companies can't buy.
These shows are a good way to make sure you're putting it to work as fast as the rest of B2B SaaS is moving.
