Work with WHO your customers trust

Happy customers are the ones getting the most value from your software 😀.

But how do you ensure the customer is enabled enough to do this 🤔?

EDUCATION. 🧠

No, I’m not just talking about stellar Customer Success Teams.

I’m not just talking about great content.

And I’m definitely not just talking about another webinar.

These things are extremely important, yes, but they are just singular pieces of a larger puzzle.

The answer actually lies in Nearbound. 🔥

It’s not WHAT content customers need to succeed fully with your software; it’s WHO customers need to talk to alongside the content and resources you’re already providing.

🌊 Submerge your customers in your ecosystem so that they are guided by people who have been where they want to go.

This will help the customer win more quickly and easily. And, most importantly, it will encourage them to stay.

Who do buyers trust?

There are 28 different moments along the customer journey.

Customers are looking for recommendations from voices they trust.

Here’s the reality: you’re not one of the voices they trust (yet).

But, you can partner up with the voices (businesses) customers already trust.

Listen to Isaac Morehouse at the Future of Business fireside chat.

Win back customers during a downturn

PartnerHacker x OneFlow — Thursday, May 11th, at 9 am EST – Surviving and Thriving in 2023: Unveiling the Secrets to Unbeatable Customer Retention and Win-Back Strategies

Join us for an upcoming live discussion with industry leaders from Oneflow, HubSpot, and Avidly, as we explore the critical roles that customer retention and win-back strategies play in driving business growth in today’s uncertain environment.

Andrew Thomas, Crevan O’Malley, Jared Fuller, and Gustaf Wibom will lead a conversation about how to turn the vicious cycle into a victorious one.

Happenings

• Firneo’s Partner School Series – Wednesday, May 10, 12 – 1 PM EST – Navigating the Microsoft Partner Ecosystem with Juhi Saha, CEO of Partner1 and former Managing Director at Microsoft – Join a conversation with Juhi Saha as she shares the insider secrets of how to effectively navigate the Microsoft partner ecosystem. 

• Lead Forensics x PartnerHacker – Thursday, May 11th 2023, 11:30 EDT, 16:30 GMT – Unlock The Secrets of Partner Marketing with Jared Fuller – Jared Fuller will be diving deep into partner marketing tactics you may not even know you’re missing. 

• PartnerHacker x OneFlow – Thursday, May 11th, at 9am EST – Surviving and Thriving in 2023: Unveiling the Secrets to Unbeatable Customer Retention and Win-Back Strategies – Join us for an upcoming live discussion with industry leaders from Oneflow, HubSpot, and Avidly, as we explore the critical roles that customer retention and win-back strategies play in driving business growth in today’s uncertain environment. 

• PartnerHacker x Magentrix – Thursday, June 1, 1 PM ET – How We Incentivized Resellers to Grow Our Program by 26% – Learn how Magentrix activated their partners to increase pipeline by 26%! 

Quote of the Day

Remember – building relationships is the core of business. Tech should enable us to build better relationships, faster. But it can’t replace everything. – Rob Rebholz, CEO of Superglue.io

Help a partner pro leverage a Nearbound motion

Send a friend the PhD and get some PartnerHacker swag while you’re at it.