Crossbeam 19 min

Playbook: How Everflow’s Ecosystem-Led Referral Marketing Wins 37% More Customers in 2023

Name: Playbook: How Everflow’s Ecosystem-Led Referral Marketing Wins 37% More Customers in 2023
Uploaded: 2023-10-31T00:23:40+00:00
Duration: 19 min
Description: Michael Cole, SVP of Marketing at Everflow shares his learnings for building and executing an Ecosystem-Led Marketing (ELM) strategy. You'll walk away with a playbook for driving customer growth through referrals, from the ecosystem that understands your product best — your customers.

Michael Cole, SVP of Marketing at Everflow shares his learnings for building and executing an Ecosystem-Led Marketing (ELM) strategy. You'll walk away with a playbook for driving customer growth through referrals, from the ecosystem that understands your product best — your customers.

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Foundations of Partner Ecosystems for Efficient Growth

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Playbook: How Everflow’s Ecosystem-Led Referral Marketing Wins 37% More Customers in 2023

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